what is ConvertKit

ConvertKit is an email marketing and automation platform specifically designed for bloggers and content creators. It offers features such as opt-in forms, landing pages, email broadcasts, automated email sequences, and subscriber tagging, among others, aimed at helping users grow and monetize their audiences through email marketing.

ConvertKit’s goal is to provide its users with tools to automate and streamline their email marketing efforts. Its focus on bloggers and content creators sets it apart from other email marketing platforms, which tend to cater to a wider range of businesses and organizations. Additionally, ConvertKit offers robust integrations with popular content management systems, landing page builders, and payment processors, making it easier for users to manage their email marketing in one place. By automating repetitive tasks and providing insights on subscriber engagement, ConvertKit helps users save time and increase their return on investment.

Start With Convertkit For Free

Yes, ConvertKit does offer a free plan for users to get started with the platform. This plan typically includes basic features like email broadcasts, subscriber management, and opt-in forms. However, as a user’s needs grow, they may want to upgrade to a paid plan, which offers more advanced features such as automation and integrations. The cost of the paid plans varies based on the number of subscribers, with prices ranging from $29 to $299 per month.

Convertkit Pricing

ConvertKit offers four different pricing plans, based on the number of subscribers:

1. Free Plan: This plan includes email broadcasts, opt-in forms, and basic subscriber management. It is suitable for users with a small number of subscribers and limited email marketing needs.
2. Creator Plan: This plan starts at $29 per month and includes automation, landing pages, and email sequences. It is suitable for users with a growing audience and more complex email marketing needs.
3. Creator Pro Plan: This plan starts at $59 per month and includes advanced automation, visual automation builder, and email performance insights. It is suitable for users who want more powerful automation features and better insights into their email marketing efforts.
4. Custom Plan: This plan is designed for users with large lists of subscribers and custom email marketing needs. The cost is based on the number of subscribers and specific requirements.

All plans come with a 14-day free trial, so users can test the platform and determine which plan is right for them. Note that prices may vary depending on the region and currency.

Pros and Cons

Which Convertkit Plan Is Best For You?

The best ConvertKit plan for you depends on your specific email marketing needs and the size of your audience. Here’s a quick guide:

1. Free Plan: If you have a small number of subscribers and limited email marketing needs, the Free Plan may be the best option for you.
2. Creator Plan: If you have a growing audience and want to start using automation, the Creator Plan is a good choice.
3. Creator Pro Plan: If you need advanced automation features and insights into your email marketing performance, the Creator Pro Plan may be the best choice.
4. Custom Plan: If you have a large audience and require custom email marketing needs, the Custom Plan may be the best option for you.

It’s important to evaluate your email marketing goals, the size of your audience, and the features you need before choosing a ConvertKit plan. You can also take advantage of the 14-day free trial to test the platform and determine which plan is right for you.

ConvertKit Better Than Mailchimp?

Whether ConvertKit is better than Mailchimp depends on the individual needs and preferences of the user.

ConvertKit is a more specialized platform focused on the needs of bloggers, podcasters, and other content creators. It offers features specifically tailored to these audiences, such as landing pages optimized for lead generation and automation workflows designed to help content creators build relationships with their subscribers.

Mailchimp, on the other hand, is a more general-purpose email marketing platform that offers a wider range of features, including email campaigns, automation workflows, and integrations with e-commerce platforms. It’s a popular choice for small businesses and has a free plan that’s appealing to businesses just starting out.

So, it depends on what the user needs and what their focus is. If the user is a professional blogger or content creator looking for a platform specifically designed for their needs, ConvertKit might be the better option. However, if the user is looking for a more general-purpose email marketing platform with a wider range of features, Mailchimp might be a better fit.

Getting Started With ConvertKit

Getting started with ConvertKit involves the following steps:

1. Sign up for an account: Visit the ConvertKit website and create a new account.
2. Set up your forms: ConvertKit makes it easy to create sign-up forms for your website or landing pages. Choose the design and fields you want to include and customize the form to match your branding.
3. Add subscribers: Once your forms are set up, you can start adding subscribers to your email list. You can also import subscribers from other platforms if you have an existing list.
4. Create email sequences: ConvertKit offers a variety of automation tools, including email sequences. These sequences allow you to send a series of emails automatically to subscribers based on their actions or behaviors.
5. Create and send campaigns: You can create and send email campaigns to your subscribers. ConvertKit offers a variety of templates and design tools to make it easy to create beautiful emails that match your branding.
6. Track results: ConvertKit provides reporting and analytics tools to help you track the success of your campaigns and see how your subscribers are engaging with your content.
7. Integrations: ConvertKit offers integrations with other tools and platforms, including WordPress, Zapier, and various e-commerce platforms, making it easy to automate your marketing and sales processes.

By following these steps, you’ll be well on your way to using ConvertKit to grow your email list and build stronger relationships with your subscribers.

ConvertKit Promoting Blog Posts

ConvertKit can be used to promote blog posts by creating email campaigns and automations. The tool provides features such as email opt-in forms, landing pages, and email automation that can be used to grow an email list and engage subscribers. Once a person has subscribed to an email list, they can be sent automated campaigns promoting new blog posts, such as a weekly newsletter featuring new content. Additionally, ConvertKit allows users to segment their email list based on subscriber behavior and interests, so they can send targeted campaigns to promote specific blog posts to specific subscribers.

ConvertKit Delivering Content Upgrades

ConvertKit can be used to deliver content upgrades to subscribers. A content upgrade is a bonus piece of content related to a blog post, such as a PDF guide, cheat sheet, or template. ConvertKit allows users to create opt-in forms and landing pages to collect email addresses from visitors in exchange for the content upgrade. Once someone has subscribed, ConvertKit can automatically deliver the content upgrade to the subscriber via email. The tool’s automation features also make it possible to trigger follow-up emails based on subscriber behavior, such as sending additional resources related to the content upgrade. This helps to build engagement and foster a deeper relationship with subscribers.

ConvertKit Basic Email Marketing

ConvertKit can be used for basic email marketing, such as sending newsletters and promotional emails to a list of subscribers. The tool provides features such as opt-in forms, landing pages, email automation, and segmentation that can help users grow their email list and communicate effectively with subscribers. Once a person has subscribed to an email list, they can be sent regular newsletters, promotional emails, and other updates via email. ConvertKit also provides templates and a drag-and-drop editor to create custom email campaigns. Additionally, the tool’s automation features allow for triggered emails based on subscriber behavior, such as sending a welcome email after a person subscribes, or a promotional email after a subscriber has not opened previous emails for a certain period of time.

ConvertKit Email Autoresponders

ConvertKit provides email autoresponders as a feature. Autoresponders are automated email campaigns that are triggered by a specific event or subscriber behavior, such as a new subscriber signing up or a subscriber reaching a certain milestone. ConvertKit allows users to create and customize email autoresponder sequences, set up triggers and conditions, and track the performance of their autoresponder campaigns. Some common use cases for autoresponders in ConvertKit include sending welcome emails to new subscribers, delivering content upgrades, sending abandoned cart reminders, and sending re-engagement campaigns to inactive subscribers. Autoresponders are a useful way to automate and streamline email communication with subscribers, freeing up time for other tasks.

ConvertKit Selling Products and Services

ConvertKit can be used to sell products and services by creating email campaigns and automations. The tool provides features such as email opt-in forms, landing pages, email automation, and segmentation that can help users grow their email list and communicate effectively with subscribers. Once a person has subscribed to an email list, they can be sent promotional emails and sales campaigns to promote products and services. ConvertKit also provides a feature for creating custom forms to capture information from subscribers, such as name, address, and payment information, which can be used to process orders and fulfill purchases. Additionally, the tool’s automation features allow for triggered emails based on subscriber behavior, such as sending follow-up emails to promote related products or services, or sending thank you emails after a purchase has been made.

ConvertKit Advanced Marketing Automation

ConvertKit provides advanced marketing automation features that allow users to create complex automations based on subscriber behavior and actions. These features can be used to create highly personalized and targeted email campaigns, automate lead nurturing, and streamline sales processes.

Some of the advanced marketing automation features offered by ConvertKit include:

1. Conditional branching: allows users to create “if-then” scenarios based on subscriber behavior, such as sending one email if a subscriber opens a previous email, and another email if they don’t.
2. Tag-based automations: automations that are triggered by subscribers being tagged with specific tags, based on their actions or behaviors.
3. Dynamic content: allows users to display different content to different subscribers based on their interests or behaviors.
4. Form automations: automations triggered by subscribers submitting a form, such as a sign-up form or a purchase form.

By using these advanced marketing automation features, users can create complex and sophisticated campaigns that help them to engage with their subscribers and drive results, such as increased sales and conversions.

ConvertKit Pricing

ConvertKit offers a range of pricing plans based on the number of subscribers. The pricing plans are structured as follows:

1. Free Plan: Allows users to have up to 1,000 subscribers for free.
2. Creator Plan: Starts at $29 per month and allows users to have up to 3,000 subscribers.
3. Pro Plan: Starts at $49 per month and allows users to have up to 5,000 subscribers.
4. Custom Plan: For businesses with more than 5,000 subscribers, ConvertKit offers a custom pricing plan.

All plans come with access to the full suite of ConvertKit features, including email opt-in forms, landing pages, email automation, and segmentation. The main difference between plans is the number of subscribers allowed and the level of support provided.

Users can start with the Free Plan and upgrade as their subscriber list grows, or choose a higher-tier plan based on their email marketing needs. ConvertKit also offers a 14-day free trial for users to try the tool and explore its features before committing to a paid plan.

ConvertKit Creator Pro

ConvertKit Creator Pro is a premium version of ConvertKit’s email marketing service, designed for professional bloggers, online course creators, and other online businesses. It provides advanced features and higher limits on email sends, subscribers, and automation workflows, as well as additional support and resources. ConvertKit Creator Pro is aimed at users who need more advanced tools to grow and monetize their online audience.

Is ConvertKit Worth the Money?

Whether ConvertKit is worth the money is subjective and depends on the specific needs and goals of the individual user. ConvertKit is a well-regarded email marketing service and has received positive reviews for its ease of use, automation features, and customer support. However, the value of ConvertKit will depend on the individual’s usage and need for its features.

If you are a professional blogger or online course creator looking for a comprehensive email marketing solution that is designed specifically for your needs, ConvertKit may be worth the investment. However, if you are just starting out or have a small list, you may want to consider alternative email marketing services that offer a more cost-effective solution. Ultimately, the best way to determine if ConvertKit is worth the money is to sign up for a trial account and test the service for yourself.

ConvertKit Review: The Final Word

As an AI language model, I don’t have personal opinions or experiences, but I can summarize the general consensus of ConvertKit based on various reviews and customer feedback.

ConvertKit is widely regarded as a high-quality email marketing service for bloggers and online creators. It offers a range of powerful automation tools and a user-friendly interface, which makes it easy to build and manage email lists, create opt-in forms, and create effective email campaigns. The customer support provided by ConvertKit is also praised by many users.

However, ConvertKit is not the cheapest email marketing service on the market, and some users have reported that the pricing can be a barrier for those with smaller lists or limited budgets. Additionally, some users have reported that the automation features can be a bit overwhelming, and that it may take some time to fully understand and utilize all the tools that ConvertKit provides.

In conclusion, ConvertKit is a well-regarded email marketing service that is designed specifically for bloggers and online creators. While it may not be the right choice for everyone, it is widely considered to be worth the investment for those who need its advanced features and automation tools.

convertkit tutorial

Here is a basic tutorial on how to use ConvertKit:

1. Sign up for a ConvertKit account: To get started, you will need to create a ConvertKit account by visiting the ConvertKit website and signing up for a free trial or purchasing a subscription plan.
2. Create a form: The first step in using ConvertKit is to create a form that your website visitors can use to sign up for your email list. To create a form, click on the “Forms” tab in your ConvertKit account and then click on “Create a New Form”.
3. Customize your form: You can customize the appearance of your form to match the look and feel of your website. You can add fields for name, email, and other information, as well as customizing the form’s background color, text color, and font.
4. Embed the form on your website: Once you have created and customized your form, you can embed it on your website by copying the embed code provided by ConvertKit and pasting it into your website’s HTML code.
5. Create a sequence: ConvertKit also allows you to create automated email sequences, which are a series of emails that are sent to new subscribers over time. To create a sequence, click on the “Sequences” tab in your ConvertKit account and then click on “Create a New Sequence”.
6. Write and schedule your emails: You can write and schedule each email in your sequence by clicking on the email and entering your content. You can also set up conditions for when each email should be sent, such as after a certain number of days or after a specific event.
7. Monitor your results: ConvertKit provides detailed analytics and reporting tools that allow you to monitor the performance of your email campaigns, including open rates, click rates, and subscriber growth.

This is a basic overview of how to use ConvertKit. The service offers many additional features and tools, so you may want to explore the ConvertKit website and the help resources provided to get the most out of your email marketing efforts.