Systeme.io Reviews 2023 Pros and cons

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Systeme.io Reviews Pros and cons

Systeme.io is a software as a service (SaaS) platform that offers various tools for online entrepreneurs and small business owners, including website building, sales funnels, email marketing, and more. Here are some pros and cons of Systeme.io based on user reviews and personal experience:

Pros:

  1. Affordable pricing: Systeme.io offers competitive pricing plans that are affordable for small businesses and entrepreneurs.
  2. User-friendly interface: The platform is easy to navigate and use, even for beginners with little technical knowledge.
  3. All-in-one solution: Systeme.io offers all the necessary tools for building and managing an online business, including a website builder, sales funnel builder, email marketing, membership sites, and more.
  4. Great customer support: The support team is responsive and helpful, with quick turnaround times for any issues or questions.
  5. Free trial: Systeme.io offers a 14-day free trial, which allows users to test the platform and its features before committing to a subscription.

Cons:

  1. Limited customization options: While the website builder is user-friendly, it may not offer as much customization as some other platforms, making it difficult to create truly unique designs.
  2. Limited integrations: Systeme.io doesn’t offer as many integrations with third-party services as some other platforms, which may be a drawback for some users.
  3. No mobile app: Systeme.io doesn’t currently offer a mobile app, which may be inconvenient for users who need to manage their business on the go.
  4. Limited support for multiple languages: While the platform supports multiple languages, some users have reported issues with translations or lack of support for certain languages.

Overall, Systeme.io is a great option for small businesses and entrepreneurs who need an affordable and user-friendly all-in-one solution for building and managing an online business. However, it may not be the best fit for those who need more customization options or advanced integrations with third-party services.

Pros: 6. Sales funnel builder: Systeme.io offers a drag-and-drop sales funnel builder that allows users to create customized sales funnels with ease.

  1. Membership site builder: The platform includes a membership site builder that allows users to create and manage membership sites, including membership levels and access controls.
  2. Email marketing automation: Systeme.io offers email marketing automation, including autoresponders, email sequences, and broadcast emails, to help users automate their email marketing efforts.
  3. Affiliate program management: The platform includes affiliate program management tools that allow users to create and manage affiliate programs to promote their products or services.
  4. E-commerce functionality: Systeme.io includes e-commerce functionality that allows users to sell physical and digital products, as well as process payments and manage orders.

Cons: 5. Limited design options: While the website builder is user-friendly, the design options may be limited, which can make it difficult to create a unique and visually appealing website.

  1. Limited reporting and analytics: Some users have reported that the reporting and analytics features could be more robust and provide more detailed insights into website and sales funnel performance.
  2. Limited customer support hours: Systeme.io’s customer support team is available during limited hours, which may not be convenient for users in different time zones or with urgent issues outside of support hours.
  3. Limited social media integration: Systeme.io doesn’t offer as many social media integration options as some other platforms, which may be a drawback for users who rely heavily on social media for their marketing efforts.
  4. Limited SEO functionality: While Systeme.io does include some basic SEO functionality, it may not be as robust as some other platforms, which may make it more difficult to rank in search engines.

Suggested alternatives

If Systeme.io isn’t the best fit for your business needs, here are some suggested alternatives:

  1. Shopify: Shopify is a popular e-commerce platform that offers a variety of features, including website building, payment processing, inventory management, and more. It’s a great option for businesses that primarily sell physical or digital products.
  2. WordPress: WordPress is a widely used content management system (CMS) that offers a lot of customization options and flexibility. It can be used to build any type of website, from blogs to e-commerce stores, and offers a wide range of plugins and themes.
  3. ClickFunnels: ClickFunnels is a sales funnel builder that offers a variety of features, including landing page creation, email marketing automation, and membership site management. It’s a great option for businesses that want to focus on lead generation and sales.
  4. Kajabi: Kajabi is an all-in-one platform that offers website building, sales funnel creation, email marketing automation, and membership site management. It’s a great option for businesses that want to create and sell online courses or other digital products.
  5. Wix: Wix is a website builder that offers a user-friendly interface and a variety of design options. It’s a great option for businesses that want to create a visually appealing website quickly and easily.
  6. Kartra: Kartra is an all-in-one platform that offers website building, sales funnel creation, email marketing automation, membership site management, and more. It’s a great option for businesses that want a comprehensive solution for their online marketing needs.

These are just a few of the many alternatives available, and the best option for your business will depend on your specific needs and goals. Be sure to research each option thoroughly before making a decision.

Systeme.io Integrations

Systeme.io offers several integrations with third-party tools and services to help users expand the functionality of their online business. Here are some of the most popular integrations:

  1. Payment gateways: Systeme.io integrates with several payment gateways, including PayPal, Stripe, and Paystack, allowing users to easily process payments for their products or services.
  2. Email marketing services: Systeme.io integrates with several email marketing services, including Mailchimp, ConvertKit, and Aweber, allowing users to easily connect their email marketing efforts to their Systeme.io account.
  3. Zapier: Systeme.io integrates with Zapier, a service that allows users to connect different apps and automate workflows between them, allowing for even greater customization and automation of their online business.
  4. Webinar platforms: Systeme.io integrates with several webinar platforms, including Zoom and WebinarJam, allowing users to easily set up and manage webinars to promote their products or services.
  5. Social media platforms: Systeme.io integrates with several social media platforms, including Facebook and Instagram, allowing users to easily connect their social media accounts to their Systeme.io account and promote their business on social media.
  6. Helpdesk software: Systeme.io integrates with several helpdesk software options, including Freshdesk and Help Scout, allowing users to easily manage customer support inquiries and tickets.

These are just a few of the most popular integrations offered by Systeme.io. Users can also use the API to build custom integrations if needed. It’s important to note that not all integrations may be available on all pricing plans, so be sure to check the details of each plan before choosing which one to use.

Why Choose Systeme.io?

There are several reasons why you might choose Systeme.io for your online business needs:

  1. All-in-one platform: Systeme.io offers a wide range of features and tools to help users manage and grow their online businesses, including website building, sales funnel creation, email marketing automation, membership site management, and more. This all-in-one approach can be more convenient and cost-effective than using multiple tools or platforms.
  2. User-friendly interface: Systeme.io has a user-friendly interface that makes it easy for even non-technical users to build and manage their online business. The drag-and-drop website builder and sales funnel builder, for example, are intuitive and easy to use.
  3. Affordable pricing: Systeme.io offers several pricing plans to fit different business needs and budgets, including a free plan with basic features and a limited number of contacts. This can make it more accessible for small businesses or those just starting out.
  4. Customer support: Systeme.io offers customer support via email and live chat, as well as a knowledge base with articles and tutorials. While support hours may be limited, the platform has received positive feedback for its responsive and helpful customer support team.
  5. Integration options: Systeme.io offers integrations with several third-party tools and services, including payment gateways, email marketing services, webinar platforms, and more. This can help users expand the functionality of their online business and integrate with tools they may already be using.
  6. E-commerce functionality: Systeme.io includes e-commerce functionality that allows users to sell physical and digital products, as well as process payments and manage orders. This can be a convenient option for businesses that want to sell products directly from their website.

Overall, Systeme.io can be a good choice for businesses that want an all-in-one platform that is easy to use, affordable, and offers a range of features and tools to help grow their online business.

Stop using a different tool for every part of your online business

Using multiple tools to manage different aspects of your online business can be time-consuming and costly. That’s where all-in-one platforms like Systeme.io come in, offering a wide range of features and tools to help you manage and grow your business in one place. By using an all-in-one platform, you can:

  1. Save time: Rather than switching between multiple tools and platforms, an all-in-one platform allows you to manage different aspects of your business in one place, saving you time and streamlining your workflow.
  2. Save money: Using multiple tools can add up quickly in terms of subscription costs, especially as your business grows. An all-in-one platform can be a more cost-effective solution, particularly for small businesses or those just starting out.
  3. Ensure consistency: When using multiple tools, it can be difficult to ensure consistency in your branding, messaging, and overall customer experience. An all-in-one platform allows you to maintain consistency across different aspects of your business, from your website to your email marketing campaigns.
  4. Simplify data management: Using multiple tools can also mean managing data across multiple platforms, which can be confusing and time-consuming. An all-in-one platform allows you to keep your data in one place, making it easier to analyze and use to inform your business decisions.

Overall, using an all-in-one platform like Systeme.io can save you time and money, simplify your workflow, and help you grow your business more effectively.

Systeme.io All the tools you need under the same roof

Yes, Systeme.io offers a wide range of tools and features to help you manage and grow your online business, all within the same platform. Here are some of the tools you can find on Systeme.io:

  1. Website builder: Systeme.io includes a drag-and-drop website builder that allows you to create and customize your own website without any coding skills.
  2. Sales funnel builder: With Systeme.io’s sales funnel builder, you can create custom sales funnels to drive conversions and grow your business.
  3. Email marketing: Systeme.io includes an email marketing tool that allows you to create and send email campaigns to your subscribers, as well as automate your email marketing efforts.
  4. Membership site management: Systeme.io allows you to create and manage membership sites, with options for different membership levels and payment processing.
  5. E-commerce functionality: Systeme.io includes e-commerce functionality that allows you to sell physical and digital products directly from your website, including order management and payment processing.
  6. Affiliate management: Systeme.io allows you to create and manage your own affiliate program, with options for tracking and managing affiliate commissions.
  7. Webinar management: Systeme.io integrates with webinar platforms like Zoom and WebinarJam, allowing you to easily manage and promote webinars to your audience.
  8. CRM: Systeme.io includes a customer relationship management (CRM) tool that allows you to manage customer data, track interactions, and automate follow-ups.

By offering all these tools under the same roof, Systeme.io can provide a more streamlined and convenient solution for managing your online business, particularly for small businesses or those just starting out.

Systeme.io Sales funnels

Systeme.io offers a sales funnel builder that allows you to create custom sales funnels to drive conversions and grow your business. Here’s how it works:

  1. Choose a template: Systeme.io offers a variety of sales funnel templates to choose from, including lead magnets, tripwire funnels, webinar funnels, and more. You can also create your own custom funnel from scratch.
  2. Customize your funnel: Once you’ve selected a template, you can customize your funnel by adding your own branding, messaging, and content. Systeme.io’s drag-and-drop editor makes it easy to create and modify pages without any coding skills.
  3. Add upsells and downsells: Systeme.io allows you to add upsells and downsells to your funnel, allowing you to maximize your revenue per customer.
  4. Set up payment processing: Systeme.io integrates with payment gateways like PayPal and Stripe, allowing you to process payments directly from your sales funnel.
  5. Launch your funnel: Once your funnel is set up and ready to go, you can launch it to your audience and start driving conversions.

Systeme.io’s sales funnel builder is designed to be user-friendly and easy to use, making it a good option for small businesses or those just starting out with sales funnels. Additionally, by offering sales funnel functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow.

Systeme.io Email marketing

Systeme.io includes an email marketing tool that allows you to create and send email campaigns to your subscribers, as well as automate your email marketing efforts. Here’s how it works:

  1. Create your email campaign: Systeme.io’s email marketing tool includes a drag-and-drop editor that allows you to create and customize your email campaigns. You can choose from a variety of pre-made templates, or create your own from scratch.
  2. Manage your subscriber list: Systeme.io allows you to manage your subscriber list, including adding new subscribers, segmenting your list, and managing unsubscribes.
  3. Automate your email marketing: With Systeme.io’s automation features, you can set up email sequences and automations based on specific triggers, such as when a subscriber signs up for your list or makes a purchase.
  4. Monitor your results: Systeme.io includes analytics and reporting features that allow you to track the performance of your email campaigns, including open rates, click-through rates, and conversions.

Systeme.io’s email marketing tool is designed to be user-friendly and easy to use, making it a good option for small businesses or those just starting out with email marketing. Additionally, by offering email marketing functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow.

Systeme.io Website builder

Systeme.io includes a website builder that allows you to create and customize your own website without any coding skills. Here’s how it works:

  1. Choose a template: Systeme.io offers a variety of website templates to choose from, including templates for blogs, e-commerce sites, and landing pages.
  2. Customize your website: Once you’ve selected a template, you can customize your website by adding your own branding, messaging, and content. Systeme.io’s drag-and-drop editor makes it easy to create and modify pages without any coding skills.
  3. Add functionality: Systeme.io includes a variety of features and widgets that you can add to your website, including contact forms, social media buttons, and image galleries.
  4. Launch your website: Once your website is set up and ready to go, you can launch it to your audience and start driving traffic.

Systeme.io’s website builder is designed to be user-friendly and easy to use, making it a good option for small businesses or those just starting out with website building. Additionally, by offering website building functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow.

Systeme.io Affiliate program management

Systeme.io includes an affiliate program management tool that allows you to set up and manage your own affiliate program. Here’s how it works:

  1. Create your affiliate program: Systeme.io allows you to set up your own affiliate program, including setting commission rates, creating affiliate links, and managing payouts.
  2. Recruit affiliates: Once your affiliate program is set up, you can recruit affiliates to promote your products or services. Systeme.io includes features to help you find and recruit affiliates, as well as tools to manage and communicate with your affiliates.
  3. Monitor affiliate performance: Systeme.io includes analytics and reporting features that allow you to track the performance of your affiliates, including clicks, conversions, and payouts.
  4. Manage payouts: Systeme.io allows you to manage payouts to your affiliates, including setting payment thresholds and scheduling payments.

Systeme.io’s affiliate program management tool is designed to be user-friendly and easy to use, making it a good option for small businesses or those just starting out with affiliate marketing. Additionally, by offering affiliate program management functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow.

Systeme.io Business automation

Systeme.io includes a range of business automation features that allow you to streamline your workflow and automate repetitive tasks. Here are some of the key features:

  1. Sales funnel automation: Systeme.io allows you to set up automated sales funnels, including lead capture pages, email sequences, and upsell offers. This can help you convert more leads into paying customers without requiring manual intervention.
  2. Email marketing automation: Systeme.io’s email marketing tool includes automation features that allow you to set up email sequences based on specific triggers, such as when a subscriber signs up for your list or makes a purchase.
  3. Affiliate program management automation: Systeme.io’s affiliate program management tool includes automation features that allow you to automate affiliate payouts and manage communication with your affiliates.
  4. E-commerce automation: Systeme.io includes e-commerce features that allow you to automate your sales process, including order processing, inventory management, and shipping.
  5. Task automation: Systeme.io includes features that allow you to automate repetitive tasks, such as scheduling social media posts or sending reminders to yourself or your team.

By offering a range of business automation features as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow. Additionally, by automating repetitive tasks, you can free up time to focus on higher-level tasks, such as strategy and growth.

Systeme.io Evergreen webinars

Systeme.io includes a feature for creating and running evergreen webinars. Here’s how it works:

  1. Create your webinar: Systeme.io’s webinar builder allows you to create a webinar presentation, including slides, videos, and interactive elements.
  2. Set up your automation: Once your webinar is created, you can set up your automation to run the webinar on an evergreen basis, meaning that it will be available for viewers to watch at any time. Systeme.io’s automation features allow you to trigger the webinar to start when a viewer registers, and to follow up with viewers after the webinar.
  3. Promote your webinar: Systeme.io includes features to help you promote your evergreen webinar, including landing pages, email marketing, and social media integration.
  4. Monitor your performance: Systeme.io includes analytics and reporting features that allow you to track the performance of your evergreen webinar, including views, engagement, and conversion rates.

By offering evergreen webinar functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow. Additionally, by allowing you to create and run evergreen webinars, you can reach a wider audience and convert leads into customers on autopilot.

Systeme.io Online courses

Systeme.io includes features for creating and selling online courses. Here’s how it works:

  1. Create your course: Systeme.io’s course builder allows you to create a course, including lessons, modules, quizzes, and assignments. You can also include multimedia elements, such as videos and images, to enhance the learning experience.
  2. Set up your course sales page: Systeme.io includes features to help you create a sales page for your course, including customizable templates, pricing options, and payment integration.
  3. Promote your course: Systeme.io includes features to help you promote your course, including email marketing, social media integration, and affiliate program management.
  4. Deliver your course: Once a student purchases your course, Systeme.io allows you to deliver the course content automatically. You can also set up automated email sequences to follow up with students and encourage them to engage with the course content.
  5. Monitor your performance: Systeme.io includes analytics and reporting features that allow you to track the performance of your course, including enrollment, completion rates, and student feedback.

By offering online course functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow. Additionally, by allowing you to create and sell online courses, you can monetize your expertise and reach a wider audience.

Systeme.io Blogging

Systeme.io includes a feature for creating and managing a blog. Here’s how it works:

  1. Create your blog: Systeme.io’s blog builder allows you to create a blog, including posts, categories, tags, and multimedia elements such as images and videos.
  2. Customize your blog: Systeme.io allows you to customize your blog by choosing from a variety of pre-designed templates or creating your own design. You can also customize the layout and design of individual blog posts.
  3. Publish and promote your blog: Once you’ve created your blog posts, Systeme.io allows you to publish them directly to your website. You can also promote your blog posts through email marketing, social media, and other channels.
  4. Monitor your performance: Systeme.io includes analytics and reporting features that allow you to track the performance of your blog, including traffic, engagement, and conversion rates.

By offering blogging functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow. Additionally, by allowing you to create and manage a blog, you can enhance your website’s SEO, establish yourself as an authority in your niche, and drive traffic to your website.

Systeme.io Sell products

Yes, Systeme.io includes features for selling products online. Here’s how it works:

  1. Set up your online store: Systeme.io allows you to create a customizable online store, including product pages, categories, and checkout functionality. You can also customize the design and layout of your store to match your brand.
  2. Add your products: Systeme.io’s product builder allows you to add products to your store, including descriptions, images, and pricing. You can also set up product variants and options, such as different colors or sizes.
  3. Promote your products: Systeme.io includes features to help you promote your products, including email marketing, social media integration, and affiliate program management.
  4. Accept payments: Systeme.io integrates with a variety of payment gateways, allowing you to accept payments from customers through credit card or PayPal.
  5. Manage your orders: Once a customer places an order, Systeme.io allows you to manage and fulfill the order through your online store. You can also set up automated email sequences to follow up with customers after they’ve made a purchase.
  6. Monitor your performance: Systeme.io includes analytics and reporting features that allow you to track the performance of your online store, including sales, conversion rates, and customer feedback.

By offering online store functionality as part of an all-in-one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow. Additionally, by allowing you to sell products online, you can monetize your products and services, expand your customer base, and increase revenue for your business.

Systeme.io Choose your plan

To choose a plan on Systeme.io, follow these steps:

  1. Visit the Systeme.io website and click on the “Pricing” tab at the top of the page.
  2. You’ll see a comparison chart of the different pricing plans offered by Systeme.io. Review the features included in each plan to determine which plan is best for your needs.
  3. Click on the “Start Free Trial” button for the plan you want to try. You’ll be asked to create an account by providing your email address and a password.
  4. Once you’ve created an account, you can start using Systeme.io’s features for free during the trial period. During the trial, you’ll have access to all the features included in the plan you selected.
  5. After the trial period is over, you can choose to upgrade to a paid plan by clicking on the “Upgrade Now” button in your account dashboard. Follow the instructions to select a payment method and complete the upgrade process.

Systeme.io offers a variety of pricing plans to suit different needs and budgets, including a free plan with limited features, as well as paid plans with more advanced features and higher limits. By choosing a plan that fits your needs, you can access the tools and features you need to manage your online business efficiently and effectively.

Systeme.io All plans include

All plans on Systeme.io include the following features:

  1. Website Builder: Create and customize your website with a variety of templates and design tools.
  2. Sales Funnels: Build and manage your sales funnels to increase conversions and drive revenue.
  3. Email Marketing: Create and send email campaigns to your subscribers, automate your email sequences, and track your email performance.
  4. Membership Sites: Create and manage membership sites to deliver online courses, products, and services.
  5. Affiliate Program Management: Manage your affiliate program to incentivize partners to promote your products and services.
  6. Business Automation: Automate routine tasks and workflows to save time and increase efficiency.
  7. Evergreen Webinars: Create and run evergreen webinars to promote your products and services and engage with your audience.
  8. Blogging: Create and manage a blog to establish yourself as an authority in your niche and drive traffic to your website.
  9. Online Store: Create and manage an online store to sell physical and digital products and services.
  10. Payment Gateways: Accept payments from customers through a variety of payment gateways, including credit card and PayPal.

Additionally, Systeme.io offers customer support through a variety of channels, including email, live chat, and a knowledge base. By including all these features in one platform, Systeme.io allows you to manage different aspects of your online business in one place, saving you time and streamlining your workflow.

Systeme.io pricing

Systeme.io offers several pricing plans to choose from, including a free plan and three paid plans. Here’s a breakdown of the different plans and their features:

  1. Free Plan: This plan is completely free and allows you to create a website, sales funnel, and membership site. It also includes email marketing with up to 5,000 emails per month, one-time payments, and integration with PayPal and Stripe. However, it has limited features compared to the paid plans and includes Systeme.io branding on your website.
  2. Startup Plan: This plan costs $27 per month and includes all the features of the Free Plan, plus unlimited email marketing, the ability to create up to five membership sites, and affiliate program management.
  3. Webinar Plan: This plan costs $47 per month and includes all the features of the Startup Plan, plus the ability to create evergreen webinars and automated webinars.
  4. Enterprise Plan: This plan costs $97 per month and includes all the features of the Webinar Plan, plus additional features such as a dedicated account manager, priority customer support, and custom domain setup.

All paid plans offer unlimited contacts, unlimited funnels, and unlimited products, as well as a 14-day free trial period. You can also save up to 20% by choosing to pay annually instead of monthly. Overall, Systeme.io’s pricing plans are competitive and offer a range of features to suit different business needs and budgets.

Systeme.io Online support

Yes, Systeme.io offers online support through several channels. Here are the different ways you can get help:

  1. Help Center: Systeme.io has a comprehensive Help Center that includes tutorials, guides, and FAQs on different topics related to the platform. You can search for articles by keyword or browse by category.
  2. Live Chat: You can also chat with a support representative in real-time through Systeme.io’s live chat feature. This is available during business hours and allows you to get quick answers to your questions.
  3. Email Support: If you prefer email, you can submit a support ticket through Systeme.io’s contact form. A support representative will respond to your inquiry within 24 hours.
  4. Facebook Community: Systeme.io has an active Facebook community where users can ask questions, share tips, and connect with other users of the platform.

Overall, Systeme.io offers a variety of online support options to ensure that users have the help they need to use the platform effectively. Whether you prefer self-help resources or direct support from a representative, you can find the assistance you need to grow your online business with Systeme.io.

Systeme.io Connect to the world’s best payment gateways

Yes, Systeme.io integrates with some of the world’s best payment gateways to help you securely process payments from your customers. The payment gateways that Systeme.io supports include:

  1. Stripe: Stripe is a popular payment gateway that allows you to accept credit card payments from customers in over 135 currencies. It offers a high level of security and fraud protection, as well as customizable payment forms.
  2. PayPal: PayPal is another widely used payment gateway that allows you to accept payments from customers in over 200 countries. It offers fast and secure transactions, as well as a range of features such as recurring payments and invoicing.
  3. Authorize.net: Authorize.net is a payment gateway that offers a range of features, including fraud detection and prevention, automatic recurring billing, and virtual point-of-sale terminals.
  4. Apple Pay: Apple Pay is a payment method that allows customers to make purchases using their Apple devices, such as iPhones and iPads. It offers a fast and secure checkout experience, as well as easy integration with Systeme.io.

By integrating with these payment gateways, Systeme.io ensures that you can securely process payments from customers around the world, which can help you grow your online business and increase your revenue.

Systeme.io How to Make Money at Home: 14 Easy Ways to Start a Side Hustle Online

Systeme.io is an all-in-one online business platform that offers a range of tools to help you start and grow your online business. While Systeme.io can be a great tool for entrepreneurs and small business owners, there are also many other ways to make money online. Here are 14 easy ways to start a side hustle online:

  1. Freelancing: Offer your skills and services as a freelancer on platforms like Upwork, Fiverr, or Freelancer.
  2. Online tutoring: Teach English or other subjects online to students around the world through platforms like VIPKid, Chegg, or TutorMe.
  3. Affiliate marketing: Promote other people’s products and services and earn a commission for every sale made through your unique referral link.
  4. Dropshipping: Start an online store without holding inventory by using a dropshipping model.
  5. Online surveys: Participate in online surveys and get paid for your opinions through platforms like Survey Junkie or Swagbucks.
  6. Virtual assistant: Provide administrative or technical support to businesses or entrepreneurs remotely.
  7. Content creation: Create and sell digital products like ebooks, courses, or templates on platforms like Gumroad or Teachable.
  8. Social media management: Manage social media accounts for businesses or individuals and help them grow their online presence.
  9. Online coaching: Offer coaching services for individuals or businesses in a variety of areas, such as health, business, or personal development.
  10. Blogging: Start a blog and monetize it through affiliate marketing, sponsored content, or advertising.
  11. Online bookkeeping: Provide bookkeeping services to small businesses or entrepreneurs remotely.
  12. Web design: Design and develop websites for businesses or individuals.
  13. Podcasting: Start a podcast and monetize it through sponsorships, advertising, or listener support.
  14. Online reselling: Buy and resell products on platforms like eBay or Amazon.

These are just a few of the many ways you can make money online. By combining your skills and interests with the right online platform or tool, you can start a successful side hustle and generate additional income from the comfort of your home.

Systeme.io Publish an eBook

Yes, you can use Systeme.io to publish and sell your own eBook. Here are the steps to follow:

  1. Create an account on Systeme.io and select the plan that best fits your needs.
  2. Use the website builder to create a landing page for your eBook. This landing page should provide a description of your eBook, a cover image, and a call-to-action to purchase your eBook.
  3. Use the built-in checkout process to set up a payment gateway, such as Stripe or PayPal, so that customers can purchase your eBook.
  4. Create and format your eBook using a word processing software such as Microsoft Word, Google Docs, or Apple Pages. You can also use a specialized eBook creation software like Calibre or Adobe InDesign.
  5. Convert your eBook into an eBook format like PDF, EPUB, or MOBI.
  6. Upload your eBook file to Systeme.io and link it to your landing page so that customers can download it after purchasing.
  7. Promote your eBook using social media, email marketing, or other online marketing channels.

By using Systeme.io, you can easily create and sell your eBook online without needing any additional tools or software. Additionally, Systeme.io provides you with features like sales tracking, email marketing, and affiliate management to help you optimize your eBook sales and grow your online business.

Systeme.io Pros and cons of selling eBooks

here are some pros and cons of selling eBooks:

Pros:

  1. Low cost: eBooks are relatively inexpensive to produce and distribute, making them a cost-effective option for online entrepreneurs.
  2. High profit margins: With low production costs, selling eBooks can result in high profit margins.
  3. Wide audience: eBooks can be sold and downloaded from anywhere in the world, providing access to a potentially large and diverse audience.
  4. Easy to update: eBooks can be easily updated and revised, allowing you to keep your content fresh and relevant.
  5. Passive income: Once an eBook is created and published, it can continue to generate revenue over time without requiring additional work.

Cons:

  1. Competition: The market for eBooks can be highly competitive, making it difficult to stand out and attract customers.
  2. Limited reach: Not everyone enjoys reading eBooks, so your potential audience may be limited to those who prefer digital reading.
  3. Difficulty in marketing: It can be challenging to effectively market your eBook and reach your target audience, especially with so much content available online.
  4. Intellectual property issues: It’s important to ensure that your eBook does not infringe on anyone else’s intellectual property rights, such as copyright or trademark.
  5. Dependence on technology: eBooks rely on technology for distribution, so if there is a technical issue or outage, it could impact sales and customer satisfaction.

Keep in mind that these pros and cons can vary depending on your specific business and industry, so it’s important to carefully evaluate your options before deciding to sell eBooks.

Systeme.io Sell digital products

Yes, you can sell a variety of digital products using Systeme.io, such as eBooks, online courses, digital downloads, software, and more. Here are the steps to follow:

  1. Create an account on Systeme.io and select the plan that best fits your needs.
  2. Use the website builder to create a landing page for your digital product. This landing page should provide a description of your product, a cover image, and a call-to-action to purchase your product.
  3. Use the built-in checkout process to set up a payment gateway, such as Stripe or PayPal, so that customers can purchase your product.
  4. Create and format your digital product using the appropriate software or tools. For example, if you’re selling an eBook, you would use a word processing software like Microsoft Word, Google Docs, or Apple Pages to create and format your book.
  5. Convert your digital product into the appropriate format for distribution, such as PDF, EPUB, or MOBI.
  6. Upload your digital product file to Systeme.io and link it to your landing page so that customers can download it after purchasing.
  7. Promote your digital product using social media, email marketing, or other online marketing channels.

By using Systeme.io, you can easily create and sell your digital products online without needing any additional tools or software. Additionally, Systeme.io provides you with features like sales tracking, email marketing, and affiliate management to help you optimize your sales and grow your online business.

Systeme.io Become an online tutor

While Systeme.io provides tools for creating and selling digital products like online courses, it doesn’t specifically offer features for becoming an online tutor. However, you can use the platform to create and sell online courses that teach a variety of subjects, including academic topics like math or science, or skills like graphic design or coding.

To get started, you would need to create an account on Systeme.io and select the plan that best fits your needs. Then, you can use the website builder to create a landing page for your online course, where you would provide a description of the course, a cover image, and a call-to-action to purchase the course.

Next, you would create the content for your course using video lectures, interactive exercises, quizzes, and other materials. You can use Systeme.io’s built-in course builder to create and organize your course content.

Once your course is ready, you can set a price and use Systeme.io’s checkout process to sell your course to customers. You can also use Systeme.io’s email marketing features to promote your course to potential customers.

While Systeme.io doesn’t offer specific tools for online tutoring, you can certainly create and sell online courses that cover a wide range of topics and skills, and share your expertise with others through digital means.

Systeme.io Pros and cons of becoming an online tutor

Here are some potential pros and cons of becoming an online tutor:

Pros:

  1. Flexibility: Online tutoring can offer a high level of flexibility, as tutors can work from home or anywhere with an internet connection. This can allow for more freedom and the ability to work around other commitments.
  2. Reach: With online tutoring, you can work with students from around the world, expanding your reach and potentially increasing your earning potential.
  3. Convenience: Online tutoring can be more convenient for students, as they can receive tutoring from the comfort of their own homes, eliminating the need to travel to a physical location.
  4. Cost-effective: As an online tutor, you may have lower overhead costs, as you won’t need to rent a physical location or purchase supplies.

Cons:

  1. Technology: Online tutoring requires a strong internet connection and reliable technology, which can be a potential barrier to entry for some tutors.
  2. Competition: The online tutoring market can be competitive, so it may be difficult to stand out and attract new students.
  3. Time management: As an online tutor, you will need to manage your own schedule and prioritize your time effectively to balance your teaching workload with other commitments.
  4. Lack of personal interaction: Online tutoring may lack the personal interaction of in-person tutoring, which can be challenging for some students and tutors.

Overall, becoming an online tutor can offer a range of benefits, such as flexibility, convenience, and a potentially wider reach. However, it also comes with potential challenges, such as competition, the need for reliable technology, and the need for effective time management.

Systeme.io Become a social media influencer

While Systeme.io provides tools for creating and promoting digital products, it doesn’t specifically offer features for becoming a social media influencer. However, you can use the platform to create and promote digital products that teach others how to become social media influencers, or how to grow their social media following.

To get started, you would need to create an account on Systeme.io and select the plan that best fits your needs. Then, you can use the website builder to create a landing page for your digital product, where you would provide a description of the product, a cover image, and a call-to-action to purchase the product.

Next, you would create the content for your product, which could include videos, guides, tutorials, and other materials that teach others how to become social media influencers or grow their social media following. You can use Systeme.io’s built-in course builder or membership site features to organize your content and offer access to your product.

Once your product is ready, you can set a price and use Systeme.io’s checkout process to sell it to customers. You can also use Systeme.io’s email marketing features and social media integrations to promote your product to potential customers.

While Systeme.io doesn’t offer specific features for becoming a social media influencer, you can certainly create and sell digital products that teach others how to achieve this goal. This can be a great way to share your expertise and knowledge with others, while also earning money from your digital products.

Systeme.io Pros and cons of becoming a social media influencer

Here are some potential pros and cons of becoming a social media influencer:

Pros:

  1. Potential to earn money: Social media influencers can earn money through sponsorships, collaborations, and advertisements.
  2. Creative expression: Becoming a social media influencer can allow you to express your creativity and share your passion with others.
  3. Flexibility: Influencers often have the flexibility to work from home and create content on their own schedule.
  4. Opportunity for growth: If you’re successful, you may be able to grow your following and expand your opportunities in the future.

Cons:

  1. Difficulty standing out: With so many people trying to become social media influencers, it can be challenging to stand out and gain a following.
  2. Uncertainty: Income as a social media influencer can be unpredictable, as it relies on sponsorships, collaborations, and other external factors.
  3. Time-consuming: Creating high-quality content and engaging with followers can be time-consuming and may require significant effort.
  4. Pressure to maintain an image: As an influencer, there may be pressure to maintain a certain image and persona, which can be difficult and stressful.

Ultimately, becoming a social media influencer can be a rewarding and lucrative career path, but it requires dedication, hard work, and creativity. Like any career path, it has its pros and cons, and it’s important to carefully consider these factors before pursuing it as a career.

Systeme.io Write closed-captions (transcribing)

Yes, you can use Systeme.io to offer closed-captioning or transcription services. This can involve transcribing audio or video content into written text, which can be useful for individuals who are deaf or hard of hearing, or for anyone who wants to read the content rather than listen to it.

Here are some potential pros and cons of offering closed-captioning or transcription services:

Pros:

  1. High demand: There is a high demand for closed-captioning and transcription services, as more content is being produced in video and audio formats.
  2. Flexible: Transcription work can often be done remotely and on a flexible schedule, making it a good option for those who need to work from home or have other commitments.
  3. Improves accessibility: By providing closed-captioning or transcription services, you can help make content more accessible to a wider audience.
  4. Opportunity for growth: If you’re successful and build a strong reputation, you may be able to grow your client base and increase your rates over time.

Cons:

  1. Time-consuming: Transcription work can be time-consuming, especially if the content is lengthy or the audio quality is poor.
  2. Requires attention to detail: Transcription work requires a high level of accuracy and attention to detail, as errors can affect the quality of the final product.
  3. Low rates: Some transcription jobs may pay low rates, especially if you’re just starting out or if the content is not very complex.
  4. Can be repetitive: Transcription work can be repetitive, as you may be listening to the same content multiple times to ensure accuracy.

Overall, offering closed-captioning or transcription services can be a good way to make money from home, but it requires patience, attention to detail, and strong listening and typing skills. It’s important to carefully consider these factors before pursuing this as a career path.

Systeme.io Try freelancing

Yes, you can use Systeme.io to start a freelance business. Here are some steps to get started:

  1. Define your niche: Decide on a specific area of expertise that you want to offer your services in. This could be anything from writing and editing to web design or marketing.
  2. Set up your website: Use Systeme.io’s website builder to create a professional website that showcases your services, experience, and portfolio.
  3. Create a pricing structure: Determine how much you will charge for your services and set up a payment system through Systeme.io to make it easy for clients to pay you.
  4. Promote your services: Use Systeme.io’s marketing tools to promote your services through social media, email marketing, and other channels.
  5. Build your client base: Use networking and outreach strategies to build your client base, such as attending industry events, reaching out to potential clients directly, or joining online communities.

Pros of freelancing:

  1. Flexibility: Freelancing offers the ability to work from anywhere and set your own schedule, making it a great option for those who value flexibility.
  2. Unlimited income potential: Freelancers have the ability to charge high rates for their services, and can potentially earn more than they would in a traditional 9-5 job.
  3. Opportunity to build a portfolio: Freelancers can use their work with various clients to build a strong portfolio and demonstrate their skills and experience.

Cons of freelancing:

  1. Inconsistent income: Freelancers may experience periods of inconsistent income, especially when starting out or during slow periods.
  2. Difficulty finding clients: It can be challenging to find and attract clients in a competitive market, requiring a significant amount of networking and outreach.
  3. Lack of benefits: Freelancers are typically responsible for their own benefits, such as health insurance, retirement savings, and vacation time.

Overall, freelancing can be a great way to start your own business and work on your own terms, but it requires patience, persistence, and a willingness to put in the effort to build your client base and reputation.

Systeme.io Sell used stuff you don’t need

While Systeme.io is primarily a platform for selling digital products and services, it can also be used to sell physical items, including used items you no longer need. Here are some steps to get started:

  1. Gather your items: Identify the items you no longer need and want to sell. This could include clothing, electronics, furniture, or other household items.
  2. Determine a price: Research the value of your items to determine a fair price to sell them at.
  3. Take high-quality photos: Take clear, well-lit photos of your items to include in your product listings on your Systeme.io website.
  4. Set up your online store: Use Systeme.io’s website builder to create an online store where you can list and sell your items.
  5. Promote your store: Use Systeme.io’s marketing tools to promote your store through social media, email marketing, and other channels.

Pros of selling used items:

  1. Opportunity to declutter: Selling items you no longer need can help you clear out space in your home and reduce clutter.
  2. Earn extra money: Selling used items can provide an additional source of income, which can be especially helpful during times of financial hardship.
  3. Sustainable option: Selling items secondhand is a more sustainable option than throwing them away, as it helps to reduce waste and extend the life of items.

Cons of selling used items:

  1. Time-consuming: Selling used items can be a time-consuming process, requiring you to take photos, write descriptions, and communicate with potential buyers.
  2. Potential for low profit margins: Depending on the value of your items and the demand for them, you may not be able to sell them for as much as you would like.
  3. Shipping costs: If you plan to sell items online, you may need to factor in shipping costs, which can eat into your profits.

Overall, selling used items can be a good way to declutter your home and earn extra money, but it requires a significant amount of time and effort to be successful. Systeme.io can be a useful tool for setting up an online store and promoting your items to potential buyers.

Systeme.io Monetize your gaming with Twitch

Systeme.io is primarily a platform for selling digital products and services, but it can also be used to monetize your gaming content on Twitch. Here are some steps to get started:

  1. Build your audience: To monetize your gaming content on Twitch, you’ll need to build a loyal audience of viewers. This takes time and effort, so be sure to consistently create engaging content that your viewers will enjoy.
  2. Become a Twitch affiliate or partner: To monetize your gaming content on Twitch, you’ll need to become a Twitch affiliate or partner. This requires you to meet certain requirements, such as streaming for a certain number of hours and having a certain number of followers.
  3. Enable Twitch subscriptions: Once you become a Twitch affiliate or partner, you can enable Twitch subscriptions, which allow viewers to pay a monthly fee to support your channel.
  4. Accept donations: You can also accept donations from viewers, either through Twitch’s built-in donation system or through third-party services like PayPal or Patreon.
  5. Promote your channel: Use Systeme.io’s marketing tools to promote your Twitch channel through social media, email marketing, and other channels.

Pros of monetizing your gaming content on Twitch:

  1. Potential for high earnings: Successful Twitch streamers can earn significant amounts of money through subscriptions, donations, and sponsorships.
  2. Opportunity to build a community: Twitch allows you to connect with like-minded gamers and build a community around your content.
  3. Flexibility: Streaming on Twitch can be done from anywhere with an internet connection, giving you flexibility in terms of where and when you stream.

Cons of monetizing your gaming content on Twitch:

  1. Requires significant time and effort: Building a successful Twitch channel takes a significant amount of time and effort, and there’s no guarantee of success.
  2. Can be competitive: The gaming community on Twitch is highly competitive, and it can be difficult to stand out among the thousands of other streamers.
  3. Risk of burnout: Streaming for hours on end can be exhausting and lead to burnout, so it’s important to prioritize self-care and take breaks when needed.

Overall, monetizing your gaming content on Twitch can be a lucrative and rewarding way to turn your passion for gaming into a career. Systeme.io can be a useful tool for promoting your channel and connecting with your audience.

Systeme.io Become a YouTuber

Becoming a YouTuber is a popular way to make money online, and Systeme.io can help in various ways, such as providing a website builder to promote your channel and selling merchandise through your website. Here are some pros and cons of becoming a YouTuber:

Pros:

  • Huge audience: YouTube is the second largest search engine in the world, and has over 2 billion monthly active users. This means there is a huge audience waiting for your content.
  • Passive income: Once you have a video published, it can continue to earn money for years to come. This allows you to make passive income while you work on new content.
  • Flexibility: You can work from anywhere in the world, and on your own schedule. You also have the freedom to create whatever content you enjoy.

Cons:

  • Competition: With so many people trying to make it on YouTube, the competition is fierce. It can be difficult to stand out and gain traction.
  • High quality production: As the platform has evolved, so have audience expectations for high quality production values. This means YouTubers need to invest in good equipment and editing software, which can be expensive.
  • Revenue instability: While YouTubers can earn money through ads, sponsorships, and merchandise, this income can be unpredictable and can fluctuate greatly based on audience engagement.

Overall, becoming a YouTuber can be a fun and rewarding way to make money online, but it also requires hard work, dedication, and the ability to adapt to the constantly evolving platform.

Systeme.io Offer virtual assistance services

Offering virtual assistant services is another way to make money online, and Systeme.io can help by providing tools for managing your clients and automating some of your workflow. Here are some pros and cons of offering virtual assistant services:

Pros:

  • Wide range of services: As a virtual assistant, you can offer a wide range of services such as administrative tasks, social media management, email marketing, and more. This allows you to find work that matches your skill set and interests.
  • Flexibility: As a virtual assistant, you can work from anywhere and set your own hours. This makes it a great option for people who need a flexible schedule.
  • Scalability: As you build up your client base, you can scale your business by hiring other virtual assistants to work for you.

Cons:

  • Competition: There are many other virtual assistants offering similar services, so it can be difficult to stand out and find clients.
  • Income instability: Your income can be unpredictable, as it depends on the amount of work you have and the rates you charge.
  • Client management: You may have to deal with difficult clients or manage multiple projects at once, which can be challenging.

Overall, offering virtual assistant services can be a great way to make money online, especially if you have a wide range of skills and enjoy helping others. However, it requires hard work, dedication, and the ability to manage multiple clients and projects at once.

Systeme.io FAQs

Sure, here are some frequently asked questions about Systeme.io:

  1. What is Systeme.io?
  • Systeme.io is an all-in-one platform for building and running an online business. It offers tools for creating websites, sales funnels, email marketing, online courses, affiliate programs, and more.
  1. How much does Systeme.io cost?
  • Systeme.io has different pricing plans, starting from $27/month for the Startup plan, $47/month for the Webinar plan, and $97/month for the Enterprise plan. There is also a free plan with limited features.
  1. What features are included in Systeme.io?
  • Systeme.io offers a wide range of features, including website builder, sales funnels, email marketing, membership sites, online course creation, affiliate program management, business automation, and more.
  1. Does Systeme.io offer customer support?
  • Yes, Systeme.io offers customer support through a knowledge base, email support, and live chat.
  1. Is Systeme.io suitable for beginners?
  • Yes, Systeme.io is designed to be beginner-friendly, with intuitive drag-and-drop tools and templates for creating websites and sales funnels. It also provides educational resources and guides for getting started.
  1. Can I use Systeme.io to sell physical products?
  • Yes, Systeme.io has features for selling physical products, such as integration with popular payment gateways, inventory management, and shipping options.
  1. Does Systeme.io offer a free trial?
  • Yes, Systeme.io offers a 14-day free trial for its paid plans, so you can try out the platform before committing to a subscription.
  1. Can I cancel my Systeme.io subscription at any time?
  • Yes, you can cancel your Systeme.io subscription at any time from your account settings. However, there are no refunds for any unused portion of your subscription.
  1. Can I try Systeme.io before purchasing? Yes, Systeme.io offers a free trial period of 14 days. During this period, you can use all the features of the platform.
  2. What is the pricing of Systeme.io? Systeme.io has three pricing plans – Startup, Webinar and Enterprise. The Startup plan starts at $27 per month, Webinar plan starts at $47 per month and Enterprise plan starts at $97 per month. Each plan comes with different features and capabilities.
  3. Does Systeme.io offer customer support? Yes, Systeme.io offers customer support through email and live chat. They also have a knowledge base and tutorials to help you get started with the platform.
  4. Can I use Systeme.io to create an online store? Yes, Systeme.io offers an online store feature that allows you to create and manage an e-commerce website.
  5. Does Systeme.io offer a money-back guarantee? Yes, Systeme.io offers a 14-day money-back guarantee. If you’re not satisfied with the platform, you can cancel your subscription within the first 14 days and get a full refund.

systeme.io tutorial

Here’s a quick tutorial on how to get started with Systeme.io:

  1. Sign up for an account: Go to the Systeme.io website and click on the “Try for free” button. Enter your email and create a password to sign up for an account. You’ll get a 14-day free trial to test out the platform.
  2. Explore the dashboard: Once you sign in, you’ll see your dashboard. This is where you’ll access all the features of the platform. Take some time to explore the dashboard and get familiar with the different sections.
  3. Create a product: To start selling products, click on the “Products” tab on the left side of the dashboard. Then click on “Create a product” and enter the details of your product, including the name, description, price, and any images or videos you want to add.
  4. Set up a sales funnel: Sales funnels are a powerful way to convert visitors into customers. To create a sales funnel, click on the “Sales Funnels” tab on the left side of the dashboard. Then click on “Create a sales funnel” and follow the prompts to set up your funnel.
  5. Set up email marketing: Email marketing is a great way to stay in touch with your audience and promote your products. To set up email marketing, click on the “Email Marketing” tab on the left side of the dashboard. Then click on “Create a new campaign” and follow the prompts to set up your campaign.
  6. Customize your website: Systeme.io offers a website builder that makes it easy to create a professional-looking website. To customize your website, click on the “Website” tab on the left side of the dashboard. Then click on “Edit website” and use the drag-and-drop editor to make changes to your site.
  7. Launch your online business: Once you’ve set up your products, sales funnels, email marketing, and website, you’re ready to launch your online business. Use the tools and features of Systeme.io to promote your business, attract customers, and grow your revenue.

That’s it! This tutorial should give you a basic understanding of how to use Systeme.io to start and run your online business.

systeme.io The Secrets to Sales Funnels: Our Complete Guide for Building Sales Funnels in Just a Few Clicks

Systeme.io offers a comprehensive guide for building effective sales funnels to boost your online business. Here are some key steps to follow:

  1. Create a lead magnet: Offer something of value to your potential customers in exchange for their email address. This could be a free guide, ebook, or video.
  2. Build a landing page: Design a landing page that focuses on your lead magnet and encourages visitors to enter their email address.
  3. Set up an email sequence: Create a series of automated emails that provide value to your subscribers and build trust with them.
  4. Create a sales page: Build a sales page that showcases your product or service and convinces your audience to make a purchase.
  5. Set up order bumps: Offer additional products or services during the checkout process to increase your average order value.
  6. Create upsells and downsells: Offer related products or services after a customer has made a purchase to increase revenue.
  7. Set up follow-up emails: Send follow-up emails to customers to encourage them to become repeat buyers and leave reviews.

By following these steps, you can create a highly effective sales funnel that generates leads, builds trust, and increases revenue for your online business. Systeme.io offers a user-friendly platform that simplifies the process of building sales funnels, allowing you to focus on growing your business.

systeme.io Breaking down a basic sales funnel

A basic sales funnel consists of several stages that guide potential customers through the buying process. Here’s a breakdown of the key stages of a sales funnel:

  1. Awareness: This is the stage where people become aware of your brand or product. At this stage, your goal is to attract potential customers and capture their attention.
  2. Interest: Once potential customers become aware of your brand, your goal is to capture their interest and keep them engaged. This is where you can offer a lead magnet, such as a free guide or ebook, in exchange for their email address.
  3. Decision: Once potential customers are interested in your product or service, they will start to consider whether or not they want to make a purchase. This is where you can provide additional information about your product or service and answer any questions they may have.
  4. Action: If potential customers decide to make a purchase, they will enter the action stage. This is where you can guide them through the checkout process and provide them with any additional offers, such as order bumps, upsells, or downsells.
  5. Retention: Once customers have made a purchase, it’s important to focus on retaining them and encouraging them to become repeat buyers. This is where you can offer follow-up emails, special offers, and incentives to keep them engaged with your brand.

By breaking down the sales funnel into these stages, you can create a strategy that guides potential customers through the buying process and maximizes your chances of converting them into paying customers. Systeme.io offers a platform that allows you to easily build and optimize your sales funnel, giving you the tools you need to grow your online business.

systeme.io The top — Awareness & opportunity

The top stage of a sales funnel is often referred to as the “Awareness” or “Opportunity” stage. This is where potential customers first become aware of your brand or product, and you have the opportunity to capture their interest and make them curious to learn more.

In this stage, you may use a variety of tactics to raise awareness about your brand or product, such as:

  1. Content marketing: Creating blog posts, videos, podcasts, or other forms of content that educate or entertain your target audience.
  2. Social media marketing: Using social media platforms like Facebook, Twitter, or Instagram to share content, engage with your audience, and build relationships.
  3. Paid advertising: Running ads on search engines like Google or social media platforms to reach new audiences and drive traffic to your website.
  4. Referral marketing: Encouraging your existing customers to refer their friends or family to your business through word-of-mouth or incentivized referral programs.

The goal of the Awareness stage is to get potential customers interested in what you have to offer and to move them down the funnel to the next stage: Interest.

systeme.io The bottom — Time to make some sales!

The bottom stage of a sales funnel is often referred to as the “Conversion” or “Action” stage. This is where potential customers have gone through the previous stages of the funnel, and they are now ready to make a purchase.

In this stage, you need to provide potential customers with a clear and compelling reason to buy your product or service. This can be achieved through tactics such as:

  1. Offering discounts or promotions: Providing special offers or discounts can be a great way to entice potential customers to make a purchase.
  2. Providing social proof: Testimonials, case studies, and customer reviews can help to establish credibility and build trust with potential customers.
  3. Using persuasive copywriting: Crafting compelling product descriptions, headlines, and calls-to-action can help to persuade potential customers to take action.
  4. Providing excellent customer service: Responding promptly to customer inquiries, providing clear and helpful information, and ensuring a smooth checkout process can all help to increase conversions.

The goal of the Conversion stage is to get potential customers to take action and make a purchase, whether that’s by buying your product or service, subscribing to your newsletter, or signing up for a free trial.

systeme.io How to create a successful sales funnel

To create a successful sales funnel with systeme.io, follow these steps:

  1. Identify your target audience: Understand your potential customers and their needs. Create a customer profile and define their pain points.
  2. Create a lead magnet: Offer something valuable to your potential customers in exchange for their contact information. This could be an eBook, a webinar, a free trial, or a discount code.
  3. Build a landing page: Use systeme.io’s website builder to create a landing page that promotes your lead magnet and captures your visitors’ contact information.
  4. Create a series of follow-up emails: Use systeme.io’s email marketing tool to create a series of automated follow-up emails that nurture your leads and provide them with valuable information.
  5. Build a sales page: Create a sales page that explains your product or service and its benefits. Use systeme.io’s website builder to create a professional-looking sales page.
  6. Add upsells and downsells: Offer additional products or services that complement the main offer on your sales page. Use systeme.io’s sales funnel builder to add upsells and downsells to your sales funnel.
  7. Test and optimize: Test different versions of your sales funnel and analyze the results. Optimize your funnel by making changes to your landing page, follow-up emails, or sales page.

By following these steps and using systeme.io’s tools, you can create a successful sales funnel that generates leads and converts them into customers.

systeme.io Determine your traffic sources

To create a successful sales funnel, you first need to determine your traffic sources. These are the channels through which you will attract potential customers to your website or landing page.

Some common traffic sources include:

  1. Paid advertising (Google AdWords, Facebook Ads, etc.)
  2. Organic search (SEO)
  3. Social media (Facebook, Twitter, Instagram, etc.)
  4. Referral traffic (links from other websites)
  5. Email marketing
  6. Direct traffic (people who directly type in your website URL)

It’s important to understand where your traffic is coming from so that you can optimize your funnel accordingly. For example, if you’re getting a lot of traffic from social media, you might want to focus on creating content that is shareable and engaging. Or, if most of your traffic is coming from organic search, you’ll want to make sure your website is optimized for SEO.

Once you’ve identified your traffic sources, you can start creating content and messaging that will resonate with your target audience and guide them through the sales funnel.

systeme.io Build personalized sales funnel pages

To build personalized sales funnel pages using systeme.io, follow these steps:

  1. Log in to your systeme.io account and click on the “Sales Funnels” tab from the dashboard.
  2. Click on the “Create new funnel” button to start building your funnel.
  3. Choose a template from the available options, or start from scratch by clicking on the “Blank funnel” option.
  4. Customize the funnel pages by adding your own copy, images, and videos. You can also change the colors and fonts to match your branding.
  5. Add your products or services to the funnel by clicking on the “Add new product” button. You can also add upsells, downsells, and order bumps to maximize your sales.
  6. Set up your email sequences by clicking on the “Emails” tab. You can create custom email sequences for each stage of the funnel to nurture leads and convert them into customers.
  7. Connect your payment gateway by clicking on the “Payment settings” tab. Systeme.io supports a variety of payment gateways, including Stripe, PayPal, and Authorize.net.
  8. Test your funnel by clicking on the “Preview” button. Make sure everything is working properly before launching your funnel.
  9. Launch your funnel and start driving traffic to it using your chosen traffic sources. Monitor your funnel’s performance using systeme.io’s analytics tools, and make adjustments as needed to improve your conversion rates.

How to build a sales funnel with systeme.io

For example, consider this totally hypothetical situation:

1. You go sign up at systeme.io and get your forever-free account

2. On this clean dashboard, you click on “Funnels” in the menu

SIO — Main menu

3. Next, in the following screen, you simply click on “Create” and choose the name, type, and currency of your funnel

Creating a funnel in SIO

4. Afterward, when greeted by the funnel dashboard, you add a new step/web page that resembles the first page your visitors will land on

Creating a page in systeme.io

5. Next, the library of templates shows up

Templates in SIO

6. After picking one, you press the “magic wand” to edit the template with our blazing fast drag-and-drop editor

Edit button for pages in SIO

7. Here, you just click on the elements that are in the template to edit them to your liking — of course, you can add, delete, and organize elements as you please

Editor in SIO

8. Finally, click “save changes” on the top right to be back to your sales funnel dashboard

That’s it, your first web page of your new sales funnel is ready and live on the web. That took what, 5 minutes?

We know, we know — you’re probably thinking to yourself “but creating an effective sales funnel that generates a lot of money is way harder than that!”

And you’re right.

But remember, you already did most of the heavy lifting in the research step, this is where you unload everything in a neat, personalized, and influential way for your customers to experience.

In fact, if you really got the previous parts right, don’t be surprised if your first sales funnel ends up with stats like these:

Highlited in red — buyer journey

Notice how on the left, your funnel pages will actually resemble your buyers’ journey.

systeme.io How to optimize sales funnel stages (best practices)?

Here are some best practices for optimizing sales funnel stages:

  1. Awareness Stage: At this stage, focus on attracting potential customers to your website through content marketing, social media marketing, and other digital marketing techniques. Create engaging and relevant content that resonates with your target audience to attract more traffic.
  2. Interest Stage: Once the customers are on your website, focus on capturing their interest through attractive offers, freebies, and product demos. Offer value to the customers to engage them and entice them to take the next step.
  3. Decision Stage: This is the stage where customers decide whether to make a purchase or not. Offer social proof, such as reviews and testimonials, to build trust with customers. Also, make the checkout process as easy as possible by minimizing the number of steps and eliminating distractions.
  4. Action Stage: Encourage customers to take action, such as making a purchase, by offering incentives like discounts or limited-time offers. Use persuasive language and clear calls-to-action to guide customers to complete the desired action.
  5. Retention Stage: After a customer has made a purchase, focus on retaining them by providing excellent customer service, offering loyalty programs, and providing personalized product recommendations.

By following these best practices and continuously testing and tweaking your sales funnel, you can optimize each stage to increase conversions and drive more sales.

systeme.io The top 3 high-converting sales funnels to draw inspiration from

By now, you’ve got a solid plan of:

  • Defining your target audience and doing proper research
  • Having your website/sales funnel pages up and running

The next step is to iterate and excel when communicating with your customers.

And for that, you can use 4 methods:

1. A/B testing

2. Email marketing

3. Marketing automation

4. Monitoring performance

(Which conveniently, are all available with systeme.io!)

Use A/B testing

A-B test analytics

Sometimes called split testing, A/B testing is a method where you split online traffic coming to a specific URL between 2 variants of a web page.

This can be used to increase conversion rates on different sales funnel stages by testing how different elements of your pages (i.e. headlines) perform.

We’ve recently used A/B testing to increase the conversion rate of our homepage by 32%!

Note: Periodically run A/B tests, simply because there’s always something that you can improve.

Here are three high-converting sales funnels that you can draw inspiration from:

  1. The Tripwire Funnel: This type of sales funnel offers a low-cost or free item that provides value to potential customers. The goal is to get people into the funnel with an attractive offer, and then upsell them to more expensive products or services later.
  2. The Webinar Funnel: Webinars can be a highly effective way to sell products or services. This type of funnel involves inviting people to attend a free webinar where they can learn valuable information about your product or service. After the webinar, you can then offer them an opportunity to purchase your product or service.
  3. The High-Ticket Funnel: This type of sales funnel is designed for products or services that are high-priced. The goal is to build trust with potential customers, offer them value through free content or consultation, and then upsell them to a higher-priced product or service.

Remember that the key to a successful sales funnel is to understand your target audience and offer them something of value at every stage of the funnel. It’s also important to test and optimize your funnel regularly to ensure that it’s working effectively.

systeme.io Dot Com Truths Membership

Dot Com Truths Membership is a subscription-based program offered by Systeme.io that provides members with access to exclusive training, resources, and tools to help them grow their online business. The membership includes weekly live training sessions, access to a private Facebook group, and a library of resources, including ebooks, courses, and templates. The program is designed to help entrepreneurs and small business owners take their online business to the next level, with a focus on marketing, sales, and automation strategies. Members can join for a monthly fee, and there is a free trial available.

Why choose systeme.io to build your sales funnels

There are several reasons why you might choose Systeme.io to build your sales funnels:

  1. All-in-one platform: Systeme.io offers a complete suite of tools for building and managing your online business, including sales funnels, email marketing, website builder, affiliate program management, business automation, and more. This means you don’t need to use multiple tools or platforms to run your business.
  2. Easy to use: Systeme.io is designed to be user-friendly, with a drag-and-drop interface that makes it easy to build your sales funnels and customize your pages. You don’t need any coding or design skills to use it.
  3. Affordable pricing: Systeme.io offers a range of pricing plans to suit different needs and budgets, starting at just $27 per month. This makes it an affordable option for entrepreneurs and small business owners.
  4. Responsive support: Systeme.io offers responsive support via email and live chat, so you can get help when you need it. There’s also a knowledge base with helpful articles and tutorials.
  5. Flexibility: Systeme.io allows you to create a variety of different types of sales funnels, including opt-in funnels, webinar funnels, tripwire funnels, and more. This gives you the flexibility to create the type of funnel that best fits your business goals and target audience.

Dot Com Truths Membership

Dot Com Truths

Source: DotComTruths.com

DotComTruths.com, which is run by Eran Bucai, offers a membership that includes multiple services that revolve around building sales funnels and increasing online sales for businesses.

Here’s what their sales funnel stages look like:

  • The top of the funnel — Traffic is gathered from their social media platforms like TikTok, Instagram, Facebook, and YouTube
  • The middle of the funnel — Traffic is sent to a sales page that explains what they do and displays solid social proof (plus pricing)
  • The bottom of the funnel — Those who are “sold” on the sales page continue to a checkout page where they can pay for the membership, they also get upsold with a 1-1 hour session

And that’s pretty much it for the funnel structure.

Funnel Vibe

FunnelVibe

Source: FunnelVibe.com

Funnel Vibe is a dedicated service for building automated sales funnels with systeme.io, it was created by Bolivar Muniz.

(We actually interviewed him a while ago!)

They sell custom and responsive templates of sales funnels for different niches (ecommerce, courses, etc) and they’re always looking to innovate.

If you consider their whole business as a 1-big funnel, then their funnel stages look like this:

  • The top of the funnel — They attract traffic using their blog, and social media platforms
  • The middle of the funnel — They run different sales funnel for personalized offers, they also have a marketplace where they display their templates for anyone browsing their website
  • The bottom of the funnel — Each template has its own little sales page, followed by a clear and detailed checkout page

Of course, behind the scenes, they could be doing a lot of different marketing tactics that include email marketing or other methods.

Incorporate email marketing

You should use email marketing to fuel your different marketing efforts.

Why?

Because it has an ROI of $42 for each $1 you spend — pretty convincing if you ask us.

So here’s how to use this brilliant method:

  • Collect emails from people who sign up at your landing pages, then segment them accordingly to really focus your efforts (you can easily do that with Tags in systeme.io)
  • Set up different email campaigns that each serve a certain aspect of your sales funnel (i.e. welcoming new users with a welcome campaign)
  • Make sure the emails of your campaigns are personalized, exciting to read, and truly valuable to your prospects

Next is finding the right balance of sending emails to your customers, you don’t want them to quickly get tired of you — which they eventually will, so regularly clean up your email list.

Also, don’t forget to thank your existing customers by offering them discounts, coupon codes, and special deals via your emails.

This will get you the most conversions at the end of your sales funnel.

Automate your sales funnels

Workflows

So far, we’ve been talking about creating the perfect sales funnel, but a successful online business would have multiple sales funnels for promoting different offers.

As you can imagine, this creates complexities when trying to manage multiple funnels and different types of customers.

But fear not, automation is here to save the day and let you easily scale your business.

Top-rated platforms will allow you to set up automation rules that basically boil down to this concept:

“If X happens, the platform will perform Y”

For example, say you have set up a welcome email campaign in your systeme.io account, you can easily enroll new prospects into it as soon as they sign up to one of your top-of-the-funnel pages.

This can be extended to:

  • Sales
  • All email marketing efforts
  • Affiliate marketing
  • Upselling, cross-selling, and downselling
  • Other marketing efforts

Remember to always be creative with this, don’t just copy what works and roll with it — that’s fine at the beginning when starting things, but you want to have your own touch on things as well.

Finally, as a general compass, make sure you’re on top of your revenue metrics and sources for different funnels, study your incoming traffic behaviors, and analyze different KPIs that describe how well your business is doing.

The top 3 high-converting sales funnels to draw inspiration from

Now you’ve got the knowledge of everything you need to build and publish successful sales funnels, let’s draw some inspiration from businesses that are already using said knowledge to generate a sustainable income online.

The Epik Summit

Epik Summit

Source: Created by systeme.io

This virtual summit was created by systeme.io — it featured 40+ world-class marketers and entrepreneurs like Aurelian Amacker (our founder and CEO), Rich Schefren, Dan Lok, Matt McWilliams, and more.

The premise is simple, we planned an epic event that would give people a ton of value in the form of cutting-edge techniques and strategies for their different niches — plus, it was free so anyone could join.

Okay, but how did we possibly make money doing this?

Well, here comes the marketing part. Once people reserved their seats they’d get a confirmation email with all the details needed and the specific date the virtual summit would be held at.

But they’d also get the chance to get immediate access to the summit for a fee — this was convenient for those who didn’t want to wait to watch the summit on a later date.

As for the funnel stages:

  • The top of the funnel — we sent out an invitation to our email list subscribers (the English market) and posted about it on our social media as well. No paid advertising was done
  • The middle of the funnel — Traffic was sent to a long-from landing page (featured at the start of this section), and all they had to do was insert their emails to join the virtual summit
  • The bottom of the funnel — Email marketing did most of the heavy lifting as we sent out detailed emails about what the viewers should do and how they can join (plus, giving them that upsell to get immediate access)

Systeme.io’s features

Systeme.io offers a wide range of features to help businesses create and optimize their sales funnels. Some of the key features include:

  1. Website Builder: Systeme.io provides an intuitive drag-and-drop website builder that allows you to create landing pages, sales pages, membership sites, and more without any coding knowledge.
  2. Email Marketing: The platform provides a complete email marketing suite, including automated email campaigns, list segmentation, email templates, and more.
  3. Sales Funnels: With Systeme.io, you can create complete sales funnels with upsell and downsell pages, order bumps, and more.
  4. Membership Sites: The platform allows you to create and manage membership sites, set up recurring payments, and grant access to members.
  5. Affiliate Management: You can set up and manage your own affiliate program with Systeme.io, which allows you to track commissions, set up commission rules, and provide affiliates with promotional materials.
  6. Evergreen Webinars: Systeme.io includes a complete evergreen webinar solution, allowing you to create automated webinars and customize the registration and follow-up process.
  7. Business Automation: You can automate your business with Systeme.io’s automation features, including tagging, scoring, and segmentation.
  8. E-commerce: The platform supports e-commerce functionality, including product management, payment processing, and order tracking.
  9. Blogging: You can also create and manage your own blog on Systeme.io, including publishing articles and creating custom post types.
  10. Integrations: Systeme.io integrates with a variety of third-party tools and platforms, including payment gateways, marketing automation tools, and more.

Systeme.io What is email marketing?

Email marketing is a type of digital marketing strategy that involves sending promotional messages or content to a targeted list of email subscribers. The goal of email marketing is to engage with customers and prospects, build brand loyalty, drive website traffic, and ultimately increase sales and revenue. Email marketing can include a variety of different types of emails, such as newsletters, promotional emails, welcome emails, abandoned cart emails, and more. Effective email marketing requires a clear strategy, high-quality content, and a targeted list of subscribers who have opted-in to receive your emails.

Systeme.io Email marketing benefits

Here are some benefits of email marketing:

  1. Cost-effective: Email marketing is one of the most cost-effective ways to reach a large number of people. You can send personalized emails to your subscribers at a low cost compared to other marketing channels.
  2. Increased brand awareness: Email marketing helps you keep your brand top of mind with your audience. By regularly sending emails, you can remind your subscribers of your brand and keep them engaged with your content.
  3. Targeted messaging: With email marketing, you can segment your audience and send targeted messages to specific groups. This allows you to deliver more relevant content to your subscribers, which can improve engagement and increase conversions.
  4. Measurable results: Email marketing platforms provide detailed analytics that allow you to track open rates, click-through rates, and other important metrics. This data can help you refine your email campaigns and improve your results over time.
  5. Automated campaigns: Email marketing allows you to set up automated campaigns that send messages to subscribers at specific times or based on specific actions. This can save you time and help you stay in touch with your audience even when you’re busy with other tasks.
  6. Improved customer relationships: By delivering valuable content and personalized messages, email marketing can help you build stronger relationships with your customers. This can lead to increased loyalty and repeat business over time.

Systeme.io Types of email marketing

There are several types of email marketing campaigns that businesses can use to reach and engage their audience. Here are some of the most common types:

  1. Welcome emails: These are automated messages that are sent to new subscribers, welcoming them to your list and introducing them to your brand.
  2. Newsletter emails: These are regular updates that you send to your subscribers, providing them with news, tips, and other content related to your industry.
  3. Promotional emails: These are designed to promote a specific product, service, or offer to your subscribers, with the goal of driving conversions and sales.
  4. Abandoned cart emails: These are triggered when a user adds items to their cart but doesn’t complete the purchase, encouraging them to return and complete the sale.
  5. Re-engagement emails: These are sent to subscribers who haven’t engaged with your emails in a while, with the goal of getting them to re-engage and stay on your list.
  6. Feedback or survey emails: These are designed to gather feedback from your subscribers about their experiences with your brand or products, helping you to improve your offerings.
  7. Thank you emails: These are automated messages that are sent after a subscriber makes a purchase or takes some other desired action, thanking them for their support and encouraging them to take further action.

Overall, email marketing is a powerful tool for building relationships with your audience, driving conversions and sales, and increasing brand awareness and loyalty.

Systeme.io Set up a successful email marketing strategy

Setting up a successful email marketing strategy involves several steps, including:

  1. Define your goals: Before you start sending emails, define the goals of your email marketing campaign. Do you want to increase sales, build brand awareness, or drive traffic to your website? Setting clear goals will help you create more effective emails.
  2. Build your email list: Your email list is the foundation of your email marketing campaign. You can build your list by collecting email addresses on your website, through social media, or in person.
  3. Choose an email marketing platform: There are several email marketing platforms available, and it’s important to choose one that fits your needs and budget. Look for a platform that offers features like automation, list segmentation, and analytics.
  4. Segment your list: Segmenting your email list allows you to send more targeted emails to specific groups of subscribers. You can segment your list by demographics, behavior, or interests.
  5. Create valuable content: Your emails should provide value to your subscribers. This can include educational content, exclusive offers, or personalized recommendations.
  6. Use a compelling subject line: Your subject line is the first thing your subscribers will see, so it’s important to make it compelling. Use language that grabs their attention and entices them to open your email.
  7. Use automation: Automation can help you save time and increase the effectiveness of your emails. You can use automation to send welcome emails, abandoned cart reminders, or re-engagement campaigns.
  8. Analyze your results: It’s important to track the success of your email marketing campaigns. Look at metrics like open rates, click-through rates, and conversion rates to see what’s working and what needs improvement.

By following these steps, you can create a successful email marketing strategy that engages your subscribers and drives results.

Systeme.io Grow your mailing list

Growing your mailing list is an essential part of any email marketing strategy, and here are some tips on how to do it effectively using Systeme.io:

  1. Offer a lead magnet: Offer your website visitors something valuable in exchange for their email address, such as an e-book, a discount code, or a free trial.
  2. Use opt-in forms: Use opt-in forms on your website to capture email addresses from visitors. Systeme.io offers a variety of customizable opt-in form templates that you can use to create eye-catching forms.
  3. Create landing pages: Create landing pages that are specifically designed to capture email addresses. You can use Systeme.io’s landing page builder to create and customize landing pages quickly and easily.
  4. Offer exclusive content: Offer exclusive content, such as a newsletter, to your email subscribers to incentivize them to sign up.
  5. Use social media: Use social media to promote your lead magnet, opt-in forms, and landing pages. Encourage your followers to sign up for your email list by highlighting the benefits of subscribing.
  6. Host webinars: Host webinars and require attendees to provide their email address to register.

Remember that growing your mailing list takes time and effort, but with the right strategy, you can build a valuable list of engaged subscribers who are interested in your content or products.

Systeme.io Where to place your opt-in forms

Opt-in forms are the forms where visitors to your website can enter their email address to join your mailing list. Here are some popular locations to place opt-in forms:

  1. Popup or Lightbox: These forms appear over the content on your website and are effective at grabbing attention. However, they can also be intrusive and annoying, so it’s important to use them wisely.
  2. Sidebar: This is a classic location for an opt-in form. It’s always visible, but it can also be easily overlooked.
  3. Top of the Page: Placing the opt-in form at the top of the page is a great way to grab your visitors’ attention as soon as they arrive on your website.
  4. Bottom of the Page: This is a good location for opt-in forms for visitors who have scrolled through your content and are looking for more.
  5. Embedded within content: Including an opt-in form within your content can be effective, especially if it’s relevant to the topic being discussed.
  6. Landing Pages: A dedicated landing page that is optimized for conversions can be a powerful way to grow your email list.

Ultimately, the best place to put your opt-in form will depend on your website’s design and your audience’s preferences. Testing different locations can help you determine what works best for your website.

Systeme.io Choose email marketing software

Systeme.io provides its own email marketing software as part of its all-in-one platform, which includes features like email automation, list segmentation, and email templates. However, there are also many other popular email marketing software options available in the market such as Mailchimp, Constant Contact, and Campaign Monitor. When choosing an email marketing software, it’s important to consider factors like pricing, ease of use, features, integrations, and customer support.

Systeme.io Increase your opening rate

Increasing your email open rates is important for the success of your email marketing campaign. Here are some tips to increase your opening rates:

  1. Craft a compelling subject line: Your subject line is the first thing your subscribers will see in their inbox, so it’s important to make it attention-grabbing and relevant to the content of the email.
  2. Personalize your emails: Use the recipient’s name or other personal information to make the email more relevant and engaging.
  3. Segment your email list: Sending targeted emails to specific segments of your list based on their interests or behavior can lead to higher engagement rates.
  4. Optimize your send time: Experiment with different days and times to see when your subscribers are most likely to engage with your emails.
  5. Keep your emails short and to the point: Most people don’t have a lot of time to read lengthy emails, so keep your content concise and engaging.
  6. Use a clear and recognizable sender name: Use a recognizable sender name that accurately reflects your brand or company.
  7. Use a preheader text: Your preheader text is the preview text that appears in the inbox next to the subject line. Use it to give your subscribers a sneak peek of what’s inside your email.

By following these tips, you can increase your opening rates and improve the overall success of your email marketing campaign.

Systeme.io Deliver amazing content

Delivering amazing content is a key aspect of a successful email marketing strategy. The content you provide should be relevant, interesting, and valuable to your subscribers. Here are some tips to help you deliver amazing content in your email marketing campaigns:

  1. Know your audience: Understand your subscribers’ needs and interests, and tailor your content accordingly.
  2. Be consistent: Set a schedule for your email campaigns and stick to it. Consistency builds trust with your subscribers.
  3. Use a conversational tone: Write in a way that feels like you are having a conversation with your subscribers, not talking at them.
  4. Be personal: Use personalization to make your subscribers feel like you are speaking directly to them. Address them by name, and segment your list to send targeted content.
  5. Provide value: Give your subscribers something they can’t get anywhere else, such as exclusive content, discounts, or insider information.
  6. Use visual content: Incorporate visuals such as images, videos, or infographics to make your emails more engaging.
  7. Keep it brief: Keep your emails short and to the point. Most people don’t have the time or attention span to read lengthy emails.

By following these tips, you can deliver amazing content that keeps your subscribers engaged and interested in your brand.

Systeme.io Improve delivery rate by avoiding these snags

To improve the delivery rate of your email marketing campaign, it is important to avoid certain snags that can lead to your emails being marked as spam or not being delivered at all. Here are some common snags to avoid:

  1. Using a spammy subject line: Avoid using subject lines that are overly promotional or misleading, as they can trigger spam filters.
  2. Not verifying your email list: Make sure to verify your email list regularly to remove invalid email addresses and improve your delivery rate.
  3. Sending emails to inactive subscribers: If subscribers haven’t engaged with your emails in a while, it’s better to remove them from your list or send them a re-engagement campaign before sending any new content.
  4. Not personalizing your emails: Personalized emails can improve engagement rates and reduce the likelihood of them being marked as spam.
  5. Overusing images or large attachments: Emails that are too large can take a long time to load and be marked as spam by email clients.
  6. Using spam trigger words: Certain words such as “buy now” or “limited time offer” can trigger spam filters and reduce your delivery rate.

By avoiding these snags, you can improve your delivery rate and increase the effectiveness of your email marketing campaign.

Systeme.io Test your emails

Testing your emails is an important step in the email marketing process. It helps you to identify any issues with your emails before sending them out to your subscribers. Systeme.io offers several ways to test your emails, including:

  1. Preview: Systeme.io allows you to preview your email in both desktop and mobile views, so you can see how it will appear to your subscribers.
  2. Send a test email: You can send a test email to yourself or a colleague to check the layout, formatting, and content of your email.
  3. A/B testing: Systeme.io lets you run A/B tests to compare the performance of different versions of your emails. This can help you to determine the most effective design and content for your emails.
  4. Spam filter test: Systeme.io includes a spam filter test that checks your email content and subject line for any words or phrases that could trigger spam filters. This can help to ensure that your emails reach your subscribers’ inboxes.

By testing your emails, you can improve their effectiveness and ensure that they are well-received by your subscribers.

Systeme.io Monitor your email marketing campaigns

Systeme.io offers a comprehensive set of tools to monitor your email marketing campaigns. Here are some key features:

  1. Real-time statistics: Systeme.io provides real-time statistics on your email marketing campaigns, including open rates, click-through rates, and conversion rates. You can use this data to make informed decisions about future campaigns and optimize your strategy.
  2. A/B testing: Systeme.io allows you to test different versions of your email campaigns to see which performs better. This can include testing different subject lines, email content, and calls to action.
  3. Segmenting: With Systeme.io, you can segment your email list based on various criteria such as demographics, behavior, and engagement level. This allows you to send targeted emails to specific groups of subscribers, which can improve your open and click-through rates.
  4. Automated follow-ups: Systeme.io allows you to set up automated follow-up emails based on triggers such as a subscriber’s behavior or time since their last interaction with your brand. This can help you nurture leads and increase conversions.
  5. Deliverability monitoring: Systeme.io keeps track of your email deliverability rates and provides suggestions to improve your sender reputation and avoid spam filters.

By utilizing these features, you can closely monitor and optimize your email marketing campaigns to improve your overall success.

Systeme.io The Best Digital Marketing Tools for Small Businesses

As a language model, I don’t have personal preferences or opinions. However, I can provide some information about some of the best digital marketing tools for small businesses:

  1. Google Analytics: A powerful web analytics tool that helps track website traffic, measure advertising ROI, and more.
  2. Mailchimp: An email marketing tool that helps businesses create and manage email campaigns, track performance, and more.
  3. Hootsuite: A social media management platform that helps businesses schedule posts, track performance, and engage with followers across multiple platforms.
  4. SEMrush: An all-in-one digital marketing tool that provides SEO, PPC, social media, and content marketing insights.
  5. Canva: A graphic design tool that helps businesses create professional-looking visual content for social media, websites, and more.
  6. Buffer: A social media management tool that helps businesses schedule posts, analyze performance, and engage with followers.
  7. Ahrefs: An SEO tool that provides insights into website traffic, backlinks, keywords, and more.
  8. Google My Business: A free tool that helps businesses manage their online presence on Google, including Google Search and Google Maps.
  9. Moz: An all-in-one SEO tool that provides insights into website traffic, rankings, and more.
  10. Trello: A project management tool that helps businesses organize tasks, track progress, and collaborate with team members.

There are many other digital marketing tools available, but these are some of the most popular and effective options for small businesses.

1. What is email marketing?

Email marketing is a digital marketing tactic that involves sending emails to convert leads into customers and turn existing customers into recurring buyers.

With a projected global market value of $17.9 billion by 2027, email marketing is only growing.

Keep reading to find out why email marketing is the golden ticket to online business success.

1.1. Email marketing benefits

Email marketing benefits

There are many advantages of email marketing for business owners:

  • Reach a worldwide audience — There are 4 billion email users daily and 5.6 billion active email accounts (80% of the population)
  • Higher conversion rates — It’s more effective than social media sites in generating new customers
  • Guaranteed interest — The leads who receive your emails are already interested in what you have to offer because they gave you their email addresses, to begin with
  • Encourage customer loyalty — Maintain strong relationships through constant contact

However, there are also drawbacks to this digital marketing power tool:

  • Information overload — If you send too many emails with too much information in them, you may overwhelm your leads
  • Impersonal and irritating — Without constant tweaking and attention, your emails might become an annoyance and sound robotic
  • Expensive email sends — Depending on the size of your list, and the platform you use, sending multiple emails can be costly

Keep reading as we look into email marketing best practices to help you reach your target audience and keep them happy.

1.2. Types of email marketing

Types of email marketing

SourceReallyGoodEmails.com

You send different messages depending on what you want to communicate — this applies to your email marketing too.

Here are some of the most common types of marketing emails that are sent as part of a business’ digital marketing strategy:

  • Welcome emails — Greet new subscribers with a warm email or email sequence
  • Newsletters — Keep customers informed and up to date on business and industry news
  • Abandoned cart emails — Remind potential customers of their unfinished purchases in your ecommerce store
  • Transactional emails — Confirm purchases and orders from your ecommerce store
  • Promotional emails — Use stories and testimonials to make new offers and send promotional messages
  • Event invitations — Invite leads and customers to participate in your events, and get more engagement
  • Re-engagement emails — Clean up your list by targeting cold leads and showing them what they’re missing

These kinds of emails cannot be implemented randomly or in isolation.

You must craft a full brand strategy and email marketing campaign, using different kinds of emails at different times to nurture your leads.

For example, your email campaign for a new blog subscriber might look like this:

  • Email 1 — Welcome email with a link to free content
  • Email 2 — Answering a common pain point or issue
  • Email 3 — The story of how you overcame a similar issue
  • Email 4 — One of your customers’ success stories
  • Email 5 — Offer a discount to your product/service that solves a problem

Now that you have a rough idea of the structure of a campaign, let’s look at how to actually build one.

2. Set up a successful email marketing strategy

Whether you’re promoting your products or wanting to generate more sales, successful email campaigns are your best investment.

This step-by-step guide will take you through the detailed process of how to set up an effective email marketing campaign.

We’ve also thrown in a ton of email marketing tips to get you started.

2.1. Step 1: Grow your mailing list

These days, simply asking your site visitors to opt-in to receiving emails won’t cut it.

It’s important to offer something in exchange for someone’s email address — a lead magnet.

Lead magnets are extremely effective in increasing the number of people on your subscriber list.

Things you could offer include:

  • Free giveaways
  • Ebooks
  • Webinars
  • Coupons
  • Useful tips
  • Newsletters

The key is to provide users with tools and information that they find valuable enough to remember and promote.

For example, Sam Dey gives away his Formula for Generating Leads and Sales for free.

 Formula for Generating Leads and Sales By Sam Dey

SourceDeyTips.com

In exchange for their email addresses, Sam gives his leads access to essential and effective tips, in ebook form, that make a real impact on how to generate leads and sales online.

Because the perceived value of this lead magnet is so high, people are more than happy to give him their contact details and look forward to his digital communication.

Beyond this, Sam also creates a lot of valuable free content through other marketing channels, like YouTube, which improves his brand reputation.

Another example of a great lead magnet is the free course offered by Ron Stefanski on his site, One Hour Professor.

course offered by Ron Stefanski

SourceOneHourProfessor.com

This free course, aimed at beginners, is constantly updated by Ron to ensure it’s always delivering up-to-date value to new leads.

Ron also keeps any message to his leads less like a marketing email and more along the lines of an honest peek into his life.

Choosing and creating your lead magnet to draw new subscribers will depend on your niche and your audience.

Keep in mind how these two digital marketers have used other best practices and ensured their success.

2.1.1. Where to place your opt-in forms

So, now that you’ve decided on what to offer, you can install a form or pop-up onto your site to offer more valuable content to your visitors.

High converting places to put your opt-in prompt include:

  • Your about page
  • Your site’s header or footer
  • Within your blog posts
  • Your sidebar
  • In a timed pop-up — A site visitor will see these after they’ve been on your site for a specific period of time
  • In an exit-intent pop-up — These appear just as the visitor is about to exit your site

One example of a clever exit-intent pop-up is the one used by Olivier Roland on his English blog:

clever exit-intent pop-up

SourceOlivier-Roland.com

This nifty message pops up as you’re scrolling and about to leave the site, prompting you to opt-in so that you don’t miss out on this freebie.

The design is eye-catching and also includes Olivier’s book, hinting at more value that can be purchased later.

Another example of an effective form is Brian Deen. On almost every page, his header includes a form:

Brian Deen

SourceBackLinkO.com

Because it’s the first thing you see when you reach any of his pages, viewers are likely to drop their email addresses in hopes of a quicker fix than reading a full post.

We suggest that you choose one location for your form and keep it consistent across your site.

Your viewers are more likely to opt-in if you don’t crowd them with pop-ups — design it well, and your conversion rate could climb up to 28%.

2.1.2. Sending emails

Once you’ve picked the perfect spot for your opt-in prompt, you can focus on actually sending emails.

This might sound relatively simple, but there are a few things to consider:

1. Deliver great content

This one might sound obvious, but great content may mean different things to different people.

Knowing your audience and delivering exactly what they’re looking for will make them more likely to open future emails from you.

An example of great content delivery is the emails sent out by AirBnB, a digital marketplace for apartment rentals and vacations, etc.

content delivery

SourceReallyGoodEmails.com

This email immediately tells readers what’s included and puts that content in an order of importance to each reader.

They also include posts on hot topics like environmental awareness and online workshops to add value to their hosts’ (and readers’) lives.

Try doing the same with your emails by ensuring the content is topical, valuable, and easy to digest.

2. Keep the tone friendly

Remember to treat the reader with respect, while also adding your personal touch of humor.

It’s easy to do this if you think of them as a friend or relative.

This email from MetaLab’s quarterly newsletter achieves the perfect tone for its audience.

MetaLab’s quarterly newsletter

SourceReallyGoodEmails.com

The greeting and general diction are cheerful and conversational, making the receiver feel like a welcome friend.

Try crafting a similar greeting in your emails to start your communications the right way.

3. Keep a regular schedule

Sending emails every day will likely annoy your audience, but it’s important to keep in touch.

You can create several different email campaigns that cater to different aspects of your audience.

This way, you send personalized content at regular intervals without overwhelming any inboxes.

One example of a regular email is the Sunday Stills newsletter campaign created by National Geographic.

newsletter campaign created by National Geographic.

SourceReallyGoodEmails.com

While National Geographic sends around 38 emails per month, this particular sequence only appears in inboxes once a week.

We suggest you create a newsletter where you regularly send through new content on a set schedule that you stick to.

4. Address pain points

If you ensure that you target the problems of your audience and offer them solutions, they’re more likely to read what you have to say.

Make sure you put your benefits first, so your audience knows that they come first in your eyes.

For instance, this Quizlet email addresses the problem in the subject line: When the problem set is the problem 😣

Quizlet email addresses

SourceReallyGoodEmails.com

Even if readers are just skimming their inbox, the subject line and emoji will draw their focus and prompt them to open it up.

We tackle how you can craft the perfect subject line later in this post.

But first, you’ll need to find email marketing tools to help you create quality opt-in forms and send emails.

2.2. Step 2: Choose email marketing software

An email marketing service will not only help with great opt-in forms and email templates, but also:

  • Make it easy to manage your contact list
  • Automate responses while still adding a personalized feel
  • Segment users into groups
  • Track the performance of your email marketing campaigns
  • Ensure your emails avoid the spam folder

The most important, and often overlooked, features on this list are segmentation and email automation.

2.2.1. Why segmentation and automation are useful

Segmentation groups your subscribers based on certain criteria.

These can be things such as how new they are to your list or their interests.

Segmentation and personalization are important according to email automation expert, Jason Resnick.

They not only “improve your conversions”, but they also prevent your company’s brand and trust factor from whittling away.

After you’ve sorted your subscribers into different segments, you can send them effective autoresponders.

Autoresponders are a series of emails that are automatically sent out based on your users’ interactions. You can set these up on your respective email service provider software.

By using segmentation and email automation tools, you can boost your opening rates and generate more engagement.

Here are some of our top picks when it comes to email marketing services:

2.2.2. Systeme.io

systeme.io logo

Systeme.io is perfect for beginners and advanced users.

The best thing about systeme.io is that it’s more than just an autoresponder.

It’s an all-in-one marketing tool.

There are a ton of email marketing features available on systeme.io:

  • Manage your contacts and lists
  • Send unlimited marketing emails
  • Use email marketing automation
  • Add fields with our drag-and-drop capabilities
  • Create your own email marketing campaigns

As an all-inclusive platform, you get access to the whole digital marketing toolkit needed for any online business.

With systeme.io you can also:

  • Build sales funnels with our drag-and-drop interface
  • Generate sales with the ecommerce features
  • Create a blog, publish posts, and write valuable content
  • Automate your business with evergreen webinars
  • Create membership sites and online courses
  • Run your own affiliate marketing program

Systeme.io has different price plans depending on your needs.

systeme.io’s pricing plan

systeme.io’s pricing plan

The Freemium plan allows you 2,000 contacts with unlimited emails and all the features listed above — it’s a real free email marketing service.

The Startup plan allows you 5,000 contacts with unlimited emails and all the features listed above for only $27/month.

The Webinar ($47/month) and Enterprise ($97/month) plans allow you to increase the number of contacts to 10,000 and 15,000 respectively.

Sign up for one of our annual pricing plans, and we’ll throw in free migration on top of a 30% discount.

With systeme.io, your marketing efforts are completely scalable — whether you’re working for yourself or as a consultant for small business owners.

And even our Freemium plan gives you unlimited emails, so you won’t be paying for an expensive tool before you’ve even got an audience to sell your products to.

There really is no downside to this email marketing software!

2.2.3. Mailchimp

Mailchimp’s logo

Mailchimp logo

Mailchimp is another great tool for people who are starting out.

They provide a Free plan for up to 2,000 contacts, with 10,000 sends per month.

This platform is a good option for small businesses, but other elements of the sales process might come at a surprising cost.

The more advanced features (such as automation) are only available on the paid plans, and if you want to combine your product sales with emails, it gets expensive.

Their paid plans range from $10/month to $30/month and offer a subscriber limit of up to 2,500 contacts.

Affiliate marketing has been outlawed on this platform, and there are loads of limits on your email marketing capabilities unless you’re willing to pay up.

If you want real freedom when it comes to your future campaigns, you might need to look elsewhere.

2.2.4. Mailjet

Mailjet’s logo

Mailjet logo

Mailjet is an email service provider used by more than 150,000 companies.

They offer a free version as well as paid options.

Mailjet’s free version allows you to send 6,000 emails per month with a daily limit of 200 emails.

The Essential plan starts at $15/month — for up to 15,000 emails — then increases as you want or need to send more emails.

While Mailjet is a capable email marketing software, some options such as marketing automation and A/B testing aren’t available on this plan.

The Premium plan does provide these features and starts at $25/month.

If you’re just starting out or want to test drive a platform before you buy, you may want to look at email service providers that come with a more all-inclusive Free plan.

Finding the right email marketing tool is essential to creating your first email marketing campaign.

Once you’ve found the email marketing software that’s best for you, you’ll need to start applying other tactics to get your message to your audience.

2.3. Step 3: Increase your opening rate

Increase your opening rate

The average email open rate is 15%-25% but it depends on your industry.

The day with the best open rate globally is Tuesday for all industries.

Getting your emails opened doesn’t have to depend on luck, having good deliverability can make all the difference.

High email deliverability (95% and over) is important because it means that almost all of your emails are not just arriving at the correct server but also in the intended inbox.

Your engagement with leads and viewers can directly affect this, because, without engagement, your messages are likely to be marked as spam.

No one opens messages in the spam folder — you’ll want to do everything you can to avoid it because it negatively affects your open rate.

Here are some of the ways in which you can get yourself a better opening rate.

2.3.1. Get your timing right

Get your timing right

Sending emails to your subscribers at the right time has a huge impact on whether it gets opened.

If you’ve chosen a good email marketing service then you can perform A/B tests to determine which time frames work best for your audience.

Or, better yet, check out our post on the perfect time to send an email.

2.3.2. Write captivating subject lines

Subject lines often determine whether your email gets opened since it’s the first thing a subscriber sees.

You only have 1/10th of a second to make a good impression.

The key to an amazing subject line is making the subscriber curious enough to want to know what the email is about.

High opening rates also come from emails that maintain a conversational tone — write as you would to a friend.

Here are some basic guidelines for subject line success:

  • Keep it short — 25-30 characters is the general rule and what is visible on desktop and mobile email platforms
  • Avoid spam words — Terms like “don’t delete” or “exclusive deal” trigger spam filters on many email service providers
  • Use numbers — This makes the content of your email seem more achievable and like it’s backed up by measurable data
  • Ask a question — No one can resist knowing the answers, we’re programmed to fear missing out
  • Create a cliffhanger — Add a hint of mystery and suspense so that readers can’t resist finding out more

2.3.3. Make your audience work for you

Making it easy for someone to join your email list benefits your leads, but why not strengthen that relationship from the start?

Using a double opt-in email ensures that new leads that join your list are certain that they want to be there.

This tactic could also decrease the number of unsubscribes your email marketing efforts receive.

Then, follow up that double opt-in with something warm and fuzzy.

It’s always good etiquette to introduce yourself to your new email contacts.

A welcome email is the first step to building a long-lasting relationship — it gives a “human” and approachable touch to your brand.

If you’re wondering how to get your welcome email just right, here’s a straightforward example of an introductory email by Spotify:

Spotify

Source: ReallyGoodEmails.com

Spotify confirms the subscription and lets the user know what to expect.

Then, they remind the user that there are no strings attached to their subscription — there’s an unsubscription option available right there.

Here’s another brilliant welcome email by CB2:

CB2

Source: JennaMolby.com

What makes it effective?

  • CB2 explains what value new members will get from their newsletter
  • The email lets new customers know how to connect with them on social media
  • Connecting with them on social media builds up social proof and, in turn, attracts new customers

These examples show us that it’s important not to pitch a product right away.

Introducing yourself with a sales pitch can come off as desperate and even annoying.

Instead, take this opportunity to make a great first impression that solidifies the start of a new business-customer relationship.

Another great idea is to ask new subscribers to add you to their “trusted contacts” list.

That way you’ll appear alongside personal email and important notifications, right off the bat!

2.3.4. Generate mobile-friendly emails

Generate mobile-friendly emails

Most people check their emails on mobile phones, tablets, or other devices — 55% of all traffic online is from mobile devices.

Optimizing your target audience’s experience is a sure way of increasing your opening rates.

Some alterations such as using a larger font and shorter subject lines will make your content easier to read on smaller screens.

Once you’ve made sure your formatting is perfect, it’s time to turn your marketing efforts to your email’s content.

2.4. Step 4: Deliver amazing content

If subscribers like your content, they’ll look forward to future emails from you.

The foundation of a great email is having a clear purpose.

Subscribers need to feel that you’ve earned their time — providing information that is valuable and necessary will keep them reading below the fold.

Here are some ways you can deliver better content.

2.4.1. Write to a single person

Although your emails will reach many inboxes, it’s vital to write as if it were just one person.

To do this effectively, you need to understand your subscribers.

The best way to get to know someone is to ask questions.

Quick surveys can be your greatest tool in this regard.

This email from Supergoop poses a relevant question to its audience and then immediately provides the answer: their range of products.

product

SourceReallyGoodEmails.com

The email is seriously effective because:

  • It helps readers identify the perfect product for their specific needs
  • Sends them directly to an order form so that they can solve their problem ASAP
  • Displays a clear call to action and discount incentivising click-throughs right off the bat

Remember, this strategy of writing to your ideal customer should filter into your marketing strategy and overall brand awareness.

2.4.2. Include some humor and wit

When you make someone laugh, you put them in a good mood — witty one-liners stick with people even after they’re done reading your mail.

Adding humor to your mail can include something like:

  • Inserting funny GIFs into your content
  • Using a witty pun to your email copy
  • Adding playful emojis to emphasize emotion

Use humor to catch the attention of skimmers, as Blue Apron did in this example:

Blue Apron

SourceReallyGoodEmails.com

These email marketers went so far as to use humor throughout a successful email marketing campaign, even in the delicious and spooky images they used.

By making your readers smile or even laugh, you’ll convert a few out of sheer enjoyment and build a stronger relationship with them overall.

2.4.3. Speak like a friend

People will relate to your emails if you can empathize with them — and no one understands you like a friend.

Using a phrase like “I know you’ll love this” for your call to action is going to come across much better than “Customers will love our new savings option”.

Lazy Oaf is well known for their familiar tone in their emails and branding, as seen in this welcome email.

Lazy Oaf

SourceReallyGoodEmails.com

This greeting is full of familiarity and fun — a surefire way to get people reading.

Keeping a charming tone does half of the marketing work for you and establishes a relationship with your audience.

2.4.4. Personalization

This has quickly become one of the email marketing best practices that you cannot ignore.

With 70% of millennials getting frustrated with brands that send irrelevant and impersonal emails, you have to get on board with this one.

Some ways to use this direct marketing tactic include:

  • Personalized greetings to make leads feel important
  • Dynamic content that changes to suit readers’ interests
  • Automated contact tagging to ensure the content is relevant
  • Personalized shopping suggestions to encourage sales
  • Customer led content that celebrates their wins

This email from Twitch is 100% personalized and unique to each reader:

email from Twitch

SourceReallyGoodEmails.com

This kind of email makes readers feel like they are important and special, as well as targets their love of nostalgia.

Personalized experiences make people 90% more likely to follow through with a purchase — you want that positive effect on your online sales.

2.4.5. Link to social media

While email definitely delivers a higher return on investment than social media (4200% vs. 40% respectively), there’s no denying the reach of the latter option.

Marketing through media and social streams should come second in your digital marketing strategy, as a way to retarget potential customers.

As you can see in this message from Busuulinks to your social pages are a common email footer.

message from Busuu

SourceReallyGoodEmails.com

Take this one step further by offering a coupon to new followers when they follow that link — you’ll boost your online sales and see an increased click-through rate (CTR).

Depending on the email marketing platform you choose, you can add your affiliate program into the mix to maximize your email marketing efforts.

2.5. Step 5: Improve delivery rate by avoiding these snags

Improve delivery rate by avoiding these snags

Creating the perfect email is in your hands now, but there are other snags that might negatively affect your deliverability.

Remember, your delivery rate is the number of emails that successfully make it to an email server divided by the number of emails you’ve sent.

Deliverability takes this one step further by measuring your email sends against how many actually make it into inboxes.

Some platforms have better delivery rates than others, so it’s important to take these metrics into consideration when choosing one.

For example, at systeme.io we promise excellent deliverability if your email marketing practises are compliant.

Here’s what the systeme.io support team advise to improve your email deliverability:

  • Purchase your own domain, and create an email address
  • Only send to those who’ve given you permission
  • Delete and remove any inactive contacts
  • Keep a close eye on your statistics on the dashboard

The email statistics you need to keep in mind are your bounces and spam.

2.5.1. What are bounces?

Bounces refer to emails that couldn’t be delivered to the recipient.

Permanent issues such as an email address not existing are called hard bounces.

Temporary issues like the recipient’s mailbox being too full or their server being offline are known as soft bounces.

Some email marketing services boast lower bounce rates, so it’s important to consider this when looking at different email marketing solutions.

2.5.2. Why are bounces important?

When an email address continues to bounce, the address will be suspended.

It’s good to keep your eye on bounce rates, so you can ensure your emails are reaching your subscribers.

If you’re suffering from a pretty high bounce rate, it’s a good idea to clean up your email list.

2.5.3. Staying out of spam folders

Staying out of spam folders

Avoiding spam filters might seem like a no-brainer, but there are also some requirements you need to fulfill on your end.

Depending on where you live, and what email service you use, you might need to follow the CAN-SPAM act rules.

Controlling the Assault of Non-Solicited Pornography and Marketing (CAN-SPAM) is a law that sets out the rules for commercial emails.

These are:

  • Don’t use false information in your subject or header
  • Don’t send unsolicited emails
  • Only send emails to your email subscribers
  • Identify the message as an ad
  • Provide correct contact information
  • Include an unsubscribe link in every email
  • Allow users to unsubscribe immediately

You’ll also need to follow the regulations laid out by the Direct Marketing Association (DMA) in your country.

While this may seem like you’ll lose your hard-won subscribers, it’s not really the case.

Keep an eye on your unsubscribe rate, and tweak your content or launch a retargeting campaign as part of an email marketing strategy to win over followers who’ve lost interest.

2.6. Step 6: Test your emails

Test your emails

Checking your emails before you send them seems like an obvious step, but we couldn’t leave it out.

If you let small mistakes slip through the cracks, your brand image could be harmed.

Here are a couple of ways to make sure your brand stays spotless and error-free.

2.6.1. Run split tests

Something as simple as trying out a different subject line can improve your CTR by up to 26%.

One way that you can use your audience’s behavior to help you design emails that suit them best is to run A/B or split tests.

Split testing is pretty easy to perform, and you can apply it to single emails, newsletters, and across your website as well.

With 1 in 8 A/B tests leading to real improvement, this is a tactic you can’t afford to miss out on.

2.6.2. Update your campaigns

Once you’ve created an email campaign, don’t forget about it!

After you’ve finished it, it might be working perfectly, but that could change.

Make sure you regularly check and update any email campaigns you’re running by:

  • Updating internal links if you update content
  • Adding accurate pricing and offers
  • Changing copy so that it matches your brand voice
  • Updating logos and images you might include

Email campaigns are a great way to automate a powerful part of your marketing, but if left unchecked, they could land you in the spam box.

2.6.3. Do final checks before you send

Would you trust a brand that looks like it can’t run a spell check? Didn’t think so.

Before sending any emails, keep your eyes peeled for:

  • Typos
  • Forgotten, broken, or incorrect links
  • Text formatting errors

Using tools like Grammarly will make sure that you don’t undermine valuable content with silly mistakes.

Here are some other ways to optimize your email:

  • Always open test emails on different devices — Check that the formatting works well on desktop, tablet, and especially, mobile screens
  • Don’t place two links next to, or on top of one another — An email client might tap on the wrong one by accident on some devices
  • Double-check that you’ve selected the right email list — You could lose your audience with one irrelevant email

When you’re sure that your email is good to go, press send!

2.7. Step 7: Monitor your email marketing campaigns

Now that you’ve implemented these email marketing strategies, you’ll want to measure your email campaigns’ success.

Check these metrics regularly to see whether your marketing messages are doing their job.

2.7.1. Check your open rate

Your open rate refers to the percentage of your emails that are opened compared to how many you’ve sent.

Seasoned email marketers know that a successful email campaign is only as good as the number of people who actually read it.

Implementing small changes to elements, like your email subject line, can make the biggest difference.

Constant monitoring of your open rates, as well as further research of your subscribers’ attitudes, is important.

You can measure customer loyalty as well as part of your email marketing success.

2.7.2. Analyze your click-throughs

Analyze your click-throughs

This is the percentage of people that clicked a link in your email.

This metric is one to watch because you could be losing out on converting leads if your click-through rate (CTR) is below average (7.45%).

If the link to your online store is broken or your ecommerce store is not well optimized for mobile devices, it will affect your click-throughs and conversions.

A low CTR could also indicate that your CTA buttons are ineffective and need to be reworked.

2.7.3. Implement changes based on data

Don’t ignore what the analytics are trying to tell you — they’re essential to your success.

  • If your deliverability is significantly lower than the number of people you sent the email to, this could mean that your emails are coming off as ‘spammy’
  • If you have a high number of unsubscribes, you’ll need to take a look at their feedback so you know why they chose to be removed from your list

Once you’ve optimized your emails to be deliverable and subscription-worthy, it’s time to get measuring.

Compare your campaign performance against industry averages and your own targets before starting to implement changes.

There are a few ways to achieve optimization here, but we recommend you start with A/B testing and brand optimization.

3. Conclusion

Email marketing

Email marketing is a powerful tool in your marketing toolbox.

While there are tons of email marketing platforms to choose from, it’s easy to see who the front-runner is.

Systeme.io really is the best email marketing service available.

Once you’ve opted in with our Freemium plan, use this guide to help you set up your email campaigns and increase your conversion rates.

Sign-up for free today — here’s to the success of your future email campaigns!

Other posts about email marketing:

– Lead Generation: Top Tools and Hacks to Land More Leads

– How To Build an Email List for Free

– Top 15 Email Marketing Services in 2022

Systeme.io Conclusion

In conclusion, Systeme.io is a powerful and user-friendly platform for creating sales funnels, managing email marketing campaigns, and selling digital products online. It offers a variety of features and tools to help small businesses and entrepreneurs grow their online presence and increase their revenue. Whether you’re just starting out or looking to take your online business to the next level, Systeme.io has everything you need to succeed. Its affordable pricing plans and excellent customer support make it a great choice for anyone looking to build and grow their online business.

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